Starbooked

HowToBBQRight

Hosted by Malcom Reed, Rachelle Reed

HowToBBQRight, hosted by Malcom Reed with Rachelle Reed, covers weekly barbecue recipes, grilling tips and competition BBQ. The show has 340 episodes released weekly, typically 50 to 70 minutes. Estimated downloads are 8,000 to 25,000 per episode, with an estimated rate of $140 to $630 per episode for a host-read mid-roll.

Why brands sponsor HowToBBQRight

Weekly barbecue show with a loyal, highly rated audience of grilling enthusiasts

  • Apple Podcasts shows 634 ratings with a 4.8 average, mostly five stars.
  • Eight years of weekly episodes build steady listener habit around recipes and grilling.
  • Episodes frequently cover cookout, tailgate and holiday grilling occasions.
Best forseasoning and sauce brandsoutdoor cooking equipmentsummer grilling campaigns
Watch forDownload estimates are inferred from ratings, not published figures; confirm before committing budget.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink85%
Hobbies & Interests15%
Formats
co-hosted banter, recipe segment, news and events
Tone
casual, enthusiastic
Language
English
Production
Clean, edited audio
Typical length
50 to 70 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode8k–25k
Estimated, confidence 60%: Apple ratings_count of 634 falls in the 200 to 1,000 band, with weekly cadence, Podcast Index popularity 9 and a show over five years old.
Audience asks aboutWhat are the best recipes for pork butt and brisket?How much does competition BBQ cost?Which hot sauces and ketchups are worth buying?
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
40%women
60%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

10%of the last 20 episodes had a sponsor
Host-readhost reads the sponsor message
Brands seen
Luzianne Tea
Categories promoted
beverages
Affiliate links
No

Website page descriptions open each episode with a Luzianne Tea reference, and no funding links appear in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover recipes, grilling and competitions with no explicit flags in the feed.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 86 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks23 / 30
Reach Estimated downloads per episode, 20k is full marks17 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 7 days.

Welcome to the HowToBBQRight Podcast with Malcom & Rachelle Reed. Here we talk all about our weekly YouTube recipes, what we're grilling at the house, tips and tricks for grilling and our competition BBQ contests.
HowToBBQRight's own show description from the podcast feed

Do you make HowToBBQRight? Claim or remove this page.

About HowToBBQRight

HowToBBQRight is a weekly barbecue and grilling podcast hosted by Malcom Reed and Rachelle Reed, according to the show feed and the show's website. Each episode covers recipes, backyard grilling, tips and tricks, and competition barbecue. The show has released 340 episodes, typically 50 to 70 minutes long, and is updated weekly.

The show has 634 ratings on Apple Podcasts with a 4.8 average, with 590 of those ratings at five stars. Listeners are likely to be home cooks and barbecue fans in the United States. These audience figures are estimates based on ratings and show age, not published download data.

The feed and website name Luzianne Tea as a featured sponsor in recent episode descriptions. A host-read mid-roll is estimated at $140 to $630 per episode, a range that suits sponsors of seasonings, sauces, cookware or outdoor cooking gear looking to reach committed grilling audiences.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. HowToBBQRight can edit or remove this page at any time.

Questions about HowToBBQRight

How much does HowToBBQRight charge for a podcast sponsorship?

Based on estimated downloads of 8,000 to 25,000 per episode, a host-read mid-roll is estimated at $140 to $630 per episode. Actual pricing depends on the show's terms and the placement requested.

What is HowToBBQRight about?

HowToBBQRight is a weekly podcast hosted by Malcom and Rachelle Reed covering barbecue recipes, grilling tips and competition BBQ. Episodes run about 50 to 70 minutes.

How do I contact HowToBBQRight about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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