HSBC UK (@hsbc_uk), the UK arm of the global bank, publishes personal finance tutorials, small business content and community stories on its YouTube channel. The channel has about 11,700 subscribers and roughly 2,300 median views per video, with about 17 uploads in the past year. Sponsored integrations are not offered as a creator rate; the brand's own content is the focus.
Corporate bank channel with a consistent UK finance audience of 11,700 subscribers
- Median view count of about 2,283 per video across 30 recent uploads
- Top tutorial reached 13,237 views, showing strong demand for app how-to content
- Shorts make up about 34 percent of uploads, with a mix of long interviews
Brand fit report
Content
- Formats
- app how-to tutorials, event highlights, interview conversations
- Tone
- informative, practical
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 2 minutes for tutorials, 15 to 20 minutes for interviews
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos. Content is produced by the brand itself and features partner founders and experts.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content covers banking, business growth and social causes such as homelessness in partnership with Shelter, with no flagged material in the recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 28 / 100
Public rule, same for everyone. How it works.
Recent videos
▶HSBC UK | Strategies for Success 2025 - Highlights · 412 views
▶HSBC UK | Going Global for Growth · 694 views
▶HSBC UK | Bringing the Small Business Growth Programme to li · 750 viewsLast three uploads, latest 81 days ago.
Welcome to the HSBC UK channel on YouTube. Our videos have been created to help you manage your money with confidence and to shine a light on some of the inspiring people and projects we’re involved in within the UK community. We support ideas that nurture progress and growth, and we’re proud to bring people together with the financial information to make them happen - helping to create a better world. All content is intended for a UK audience. We hope you find it useful. Our customer service hours are 8am-8pm, and we ask that you please don’t post any account or personal information in the
About HSBC UK
HSBC UK runs a YouTube channel that publishes how-to videos for its mobile banking app, interviews with small business founders and experts, and social impact stories. Posts are made in-house and are typically short tutorials under two minutes, alongside longer event recordings and podcast-style conversations of 15 to 20 minutes. Viewers appear to be UK adults managing personal or business finances, though these figures are estimates rather than channel analytics.
The channel has about 11,700 subscribers and a median of roughly 2,300 views per video. Recent collaborations include a partnership with the homelessness charity Shelter and the publishing imprint #MerkyBooks. No paid creator sponsorships were found in recent uploads.
Brands considering a deal would not normally book this channel as a micro creator; a sponsored integration would be priced from $150 to $250 per video at the low end of the rate rule, which at roughly 2,300 median views implies a CPM of $20 to $35, compared with the $10 to $30 CPM typical of paid ads. It suits financial services or business-tool campaigns that want a UK-focused, trusted setting.
Written from HSBC UK's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. HSBC UK can edit or remove this page at any time.
Questions about HSBC
How much does HSBC UK charge for a sponsored video?
Based on the channel's roughly 2,300 median views and the standard rule, a sponsored integration would be about $150 to $250 per video. The channel has not published rates, and it currently shows no paid creator sponsorships, so any deal would need to be discussed directly.
What does HSBC UK post about on YouTube?
The channel posts app tutorials on sending money, cancelling direct debits and depositing cheques, along with small business growth events, interviews with founders and experts, and social impact partnerships such as work with Shelter.
How do I contact HSBC UK for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but this channel is a corporate brand account, so it is not currently listed as bookable for creator deals.