HWYitalia (@hwyitalia) is an Italian YouTube channel from Italy that publishes long, in-car road footage of Italian motorways, state highways and scenic routes, plus some Europe and US roads. With about 33,200 subscribers and a median of roughly 9,400 views per video, it posts around 50 videos a year. Sponsored integrations are estimated at $300 to $500 per video.
Italian road-trip audience of 33,000 subscribers watching long routes
- Median of about 9,400 views per video across roughly 50 uploads a year
- Recent long-form route videos reach 10,000 to 44,000 views
- Viewers are mostly Italian, 85 percent from Italy, a tight local market
Brand fit report
Content
- Formats
- long-form in-car route footage, short driving clips, short-form commentary on driving incidents
- Tone
- calm, informative
- Language
- Italian
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- 15 to 35 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel description asks viewers to support the project via PayPal donation.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles such as 'Sorpassi pericolosi' and 'Autostrada' reference dangerous driving and road incidents but contain no sensitive content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 33k | 9.4k | 15 |
Benchmark score: 57 / 100
Public rule, same for everyone. How it works.
Recent videos
▶4K | Strada Statale 36 del Lago di Como e dello Spluga | LEC · 3.6k views
▶LIVORNO - OLBIA | A12 - SGC - SS 125 | Traversata traghetto · 12k views
▶4K | Strada Statale 79 Ternana | TERNI - RIETI · 6.1k viewsLast three uploads, latest 1 days ago.
HWYitalia è il canale dedicato agli appassionati di strade, autostrade e viabilità. Qui troverai video unici di percorrenze in alta definizione, che ti porteranno lungo i tratti più iconici e suggestivi d’Italia, d’Europa, degli Stati Uniti e oltre. HWYitalia non è solo un viaggio attraverso le strade, ma un’esperienza visiva e informativa: grazie alla riproduzione fedele della segnaletica stradale e ai contenuti sempre di alta qualità, il canale è ideale per chi vuole approfondire la conoscenza delle infrastrutture viarie, rilassarsi con itinerari in movimento e contribuire a rafforzare l’ed
About HWYitalia
HWYitalia is an Italian YouTube channel that posts long, in-car videos of Italian motorways, state highways, and scenic routes, with occasional footage from elsewhere in Europe and the United States. Videos typically run 15 to 35 minutes, with a few Shorts clips of driving incidents. The channel is calm and informative, with no on-camera host.
The audience is estimated to be mostly Italian men aged 25 to 44, mainly in Italy, drawn to road tours and driving culture. Median views sit around 9,400 per video, and the creator is supported by donations rather than sponsors.
Brands in automotive, travel, and regional tourism can book HWYitalia for an ad read. Rates are estimated at $300 to $500 per video, which works out to roughly $20 to $35 CPM, versus the $10 typical for paid ads.
Written from HWYitalia's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. HWYitalia can edit or remove this page at any time.
Questions about HWYitalia
How much does HWYitalia charge for a sponsored video?
Estimated rates are $300 to $500 per video, based on a median of about 9,400 views and a CPM of $20 to $35 for long-form content. Rates are an estimate and should be confirmed with the creator directly.
What does HWYitalia post about on YouTube?
HWYitalia posts long in-car videos of Italian motorways, state roads, and scenic routes, plus some footage from other European countries and the United States. It also posts short clips about driving incidents and road conditions.
How do I contact HWYitalia for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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