Sinners Media
Ian Cole (@ianjcole) is a UK musician, composer and producer who runs the Sinners Music channel from England's South West. The channel has about 10,900 subscribers and roughly 80 median views per video, posting around 50 videos a year. Ian covers music tutorials, instrument repairs, record label news, and Edinburgh Fringe reviews. Sponsored work is rare, so the rate is estimated at $150 to $250 per video.
UK music educator reaching engaged synth and turntable enthusiasts
- About 10,900 subscribers and 80 median views per video
- Roughly 50 uploads a year, with weekly tutorial series
- Audience concentrated in the United Kingdom with strong music-gear interest
Brand fit report
Content
- Formats
- long-form tutorials, live radio show recordings, festival review videos
- Tone
- informal, knowledgeable
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 6 to 20 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- music gear
- Affiliate links
- Yes
Video descriptions point to the creator's own record label Bandcamp store and Sinners Review site rather than third-party sponsors.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles such as 'Europe's PPWR Has KILLED!! Our Sales' and 'Sinners Session Clip Sam Fender and Olivia Dean In Private Eye' touch on policy and press topics but carry no explicit content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 11k | 80 | 50 |
Benchmark score: 33 / 100
Public rule, same for everyone. How it works.
Recent videos
▶On This Day - Synth Geekery 17th October · 31 views
▶Ariston RD80 Transcription Turntable Setup & Service (part 3 · 45 views
▶Sinners Music Radio Video Show (Oct 2026) · 38 viewsLast three uploads, latest 1 days ago.
This channel is all about Music and Culture from performance to synthesiser tutorials to instrument repairs to art reviews. Ian is a musician, composer, sound designer and producer currently producing ambient electronic music. He also runs Sinners Music which is a Record Company in the South West of England If you want to send physical items please send to: Sinners Music Ltd The Welsh Mill Park Lane Drive, Frome BA11 2LE
About Sinners Media
Sinners Media is the YouTube channel of Ian Cole, a British musician, composer, sound designer and producer. Based in England's South West, Ian publishes long-form content on music tutorials, synthesiser walkthroughs, instrument repairs, and reviews of art and performance. The channel also hosts recorded episodes of the Sinners Music radio show and Edinburgh Fringe review coverage. Ian's background as a working musician and the runner of the Sinners Music record label is noted on his website and channel description.
The channel posts roughly 50 videos a year, typically between 6 and 20 minutes, with the median video drawing about 80 views. Viewers appear to be mostly UK-based adults with an interest in electronic music, vintage gear and live performance. These audience figures are estimates based on channel metadata and comment context, not verified analytics. Sponsorship is rare on the channel, so it is best suited to music gear makers and UK audio retailers seeking an engaged niche audience.
At an estimated $150 to $250 per sponsored video, the cost works out to roughly $2 to $3 CPM at median views, well below the $10 typical for paid ads. Brands should weigh that efficiency against the small audience size.
Written from Sinners Media's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Sinners Media can edit or remove this page at any time.
Questions about Sinners
How much does Ian Cole charge for a sponsored video?
Based on the channel's median views of about 80, the estimated rate is $150 to $250 per sponsored video. This is a starting estimate, since the channel has few sponsored videos to benchmark against. Final pricing depends on the integration type and deliverables.
What does Ian Cole post about on YouTube?
Ian Cole's Sinners Media channel covers music tutorials, synthesiser and turntable repair, the Sinners Music radio show, and reviews of Edinburgh Fringe performances. Most videos run between 6 and 20 minutes. The channel also features album announcements from his record label.
How do I contact Ian Cole for a brand deal?
Contact details unlock on Starbooked for $0.80. Once unlocked, you can reach out directly about a sponsored video. Boosted creators can also be booked through Starbooked.
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