Starbooked

ICAR VIỆT NAM

@icarvietnamofficial · VN · VI

ICAR Việt Nam (@icarvietnamofficial), a Vietnamese car-electronics brand channel, makes short Vietnamese-language videos on car gadgets like tire pressure sensors, 360 cameras and electric trunks. It has about 76,900 subscribers and a median of 760 views per video, posts around 50 videos in 90 days, and sponsored integrations start at $150 to $250 per video.

Why brands book ICAR

Vietnamese car-tech audience watching short product demos every week

  • About 76,900 subscribers and 52 million lifetime views on the channel
  • Median of 760 views per video across 30 recent uploads, with 62 percent Shorts
  • Around 50 uploads in 90 days, so placements stay in regular rotation
Best forcar accessory launchesEV upgrade productsinstallation and compatibility campaigns
Watch forMedian views are modest and the channel is primarily the brand's own product promotion, so reach per dollar is limited.

Brand fit report

Content

Topics, IAB taxonomy
Vehicle85%
Lifestyle (sociology)15%
Formats
short vertical product clips, product installation demos, q&a style explainers
Tone
informational, direct
Language
Vietnamese
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement0.4%
Likes and comments per view on recent videos
Audience asks abouthow to install a product on a specific car modelwhether an accessory is compatible with a given vehiclewhich product to choose for an EV such as the VinFast or Geely EX2
Age
null%18-24
null%25-34
null%35-44
null%45+
Gender
null%women
null%men
Countries
Vietnamnull%
LanguagesVietnamese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
car electronics, EV accessories, car camera systems, tire pressure monitoring
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes the company's own products, such as 'CẢM BIẾN ÁP SUẤT LỐP ICAR' and 'CỐP ĐIỆN MPV7'.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles are product and installation content with no flagged themes; one title uses mild slang ('Không biết KPIs nhảy chưa nhưng bọn em đang nhảy rồi nha sếp').

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube77k76050
TikTok–––

Benchmark score: 47 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform15 / 20

Recent videos

Last three uploads, latest 5 days ago.

ICAR Channel là kênh thông tin & giải trí thuộc sở hữu của ICAR Việt Nam, cung cấp và cập nhật những thông tin mới nhất về công nghệ đồ chơi cho xe hơi cũng như review và hướng dẫn sử dụng các sản phẩm mới của ICAR. ICAR Channel cam kết mang đến những nội dung chất lượng và phù hợp đến với mọi đối tượng khán giả yêu thích xe hơi. ► Fanpage: https://www.facebook.com/icarvietnamvn ► Website: https://icar.vn/ Hệ thống kênh Tiktok: ► Tiktok: https://www.tiktok.com/@icarvietnam ► Tiktok: https://www.tiktok.com/@likexe.everywhere ► Tiktok: https://www.tiktok.com/@icar_entertainment -------------
ICAR VIỆT NAM's own profile description on YouTube

Are you ICAR VIỆT NAM? Claim or remove this profile.

About ICAR VIỆT NAM

ICAR Việt Nam (@icarvietnamofficial) is the YouTube channel of ICAR, a Vietnamese car-technology company that, according to its website icar.vn, develops and sells products such as Android head units, tire pressure sensors, 360-degree cameras and electric trunks. The channel publishes mostly short Vietnamese-language videos, typically under a minute, covering product features, installation steps and answers to common buyer questions. It has about 76,900 subscribers and roughly 50 uploads in the last 90 days.

The audience is estimated to be Vietnamese car owners and prospective buyers, especially those with popular local EVs. Demographic data is not available in the dataset, so no age or gender breakdown is given. Recent videos mostly center on the company's own products rather than third-party brands.

Based on the dataset, sponsored integrations would start at $150 to $250 per video. Because median views are 760 and Shorts are cheaper than long-form, the effective CPM sits well below the $20 to $35 range used for long-form work and is not directly comparable with paid ads at $10 to $30 CPM. Brands in Vietnamese car accessories or EV aftermarket products should consider this creator.

Written from ICAR VIỆT NAM's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. ICAR VIỆT NAM can edit or remove this page at any time.

Questions about ICAR

How much does ICAR VIỆT NAM charge for a sponsored video?

Based on the channel's 760 median views, a sponsored video would start at $150 to $250 per video under the Starbooked rate rule. Shorts-heavy channels price lower per view, so the minimum floor applies. Contact details unlock on Starbooked for $0.80.

What does ICAR VIỆT NAM post about on YouTube?

The channel posts short Vietnamese videos about car electronics, including tire pressure sensors, 360 cameras, electric trunks and EV upgrades such as the Geely EX2 and VinFast models. Most clips are under a minute and show product features or installation steps.

How do I contact ICAR VIỆT NAM for a brand deal?

Contact details for ICAR VIỆT NAM unlock on Starbooked for $0.80. The company website is icar.vn. Boosted creators can be booked through Starbooked directly.

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