Starbooked

IEObserve (@ieobserve), a Taiwan-based channel by the IEO国际经济观察 team, produces long-form Chinese-language commentary on global economics, stock markets, technology and business trends. With about 3,780 subscribers and 423 median views, it posts roughly one video every few months. Sponsored integration rate is about $150 to $250 per video.

Why brands book IEObserve

Taiwan-based finance commentary reaching a finance-literate Chinese-speaking audience

  • Median views around 423 per video with a 90th percentile near 1,700, a small but consistent audience
  • Episodes run 20 to 55 minutes, giving room for a full native segment
  • Rate of about $150 to $250 per video suits a low-budget test campaign
Best forfintech and brokerage awarenessfinancial education productsB2B software for investors
Watch forUploads are infrequent, about one video in the last 12 months, so timing and reach are unpredictable.

Brand fit report

Content

Topics, IAB taxonomy
Business and Finance70%
Technology and Computing20%
News and Politics10%
Formats
long-form audio-style commentary, interview episodes with guests, short music parody
Tone
analytical, conversational
Language
Chinese
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
20 to 55 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement2.0%
Likes and comments per view on recent videos
Audience asks abouthow AI companies make moneywhat the US tariff war means for Asian exporterswhether the AI investment boom is a bubble
Age
10%18-24
30%25-34
35%35-44
25%45+
Gender
35%women
65%men
Countries
Taiwan80%
Hong Kong5%
🇲🇾 Malaysia5%
LanguagesChinese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel description invites advertising inquiries through an external form.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Episodes cover US tariffs, geopolitics and military drones (e.g. EP.66 on drone warfare), which are political or conflict-adjacent topics but not graphic.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.8k4230

Benchmark score: 15 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers14 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 215 days ago.

興趣是分享國際政經、股市、科技和商業趨勢見聞(非權威專家),永遠的新知學習者 有廣告合作推廣需求,可以填寫這個表:https://ieobserv.com/ads 或來信 ieo@ieobserve.com
IEObserve's own profile description on YouTube

Are you IEObserve? Claim or remove this profile.

About IEObserve

IEObserve is a Taiwan-based YouTube channel run by the IEO国际经济观察 team, publishing long Chinese-language episodes on global economics, stock markets, technology and business. Episodes typically run 20 to 55 minutes and mix roundtable discussion with guest interviews. The channel data shows about 3,780 subscribers and median views near 423, with uploads currently sparse.

The audience is estimated, not measured, to be mostly Taiwanese adults aged 25 to 44 with an interest in investing and current affairs. The website describes a larger presence on Facebook, Instagram, X, Telegram and podcast platforms, which is not verified here. Recent episodes cover AI business models, US tariffs and the AI investment cycle.

At an estimated $150 to $250 per sponsored video, the rate sits at or near the minimum floor because the median view count is low. That works out to a CPM of roughly $20 to $35 per 1,000 views, compared with $10 to $30 typical for paid ads. Brands with a finance or investor-education product and a modest budget should consider booking this channel.

Written from IEObserve's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. IEObserve can edit or remove this page at any time.

Questions about IEObserve

How much does IEObserve charge for a sponsored video?

IEObserve's estimated rate is $150 to $250 per sponsored video, based on a median of about 423 views and the $20 to $35 per 1,000 median views rule, with a minimum floor applied. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

What does IEObserve post about on YouTube?

IEObserve posts long Chinese-language episodes on global economics, stock markets, AI and technology business models, and geopolitics such as US tariffs. Episodes often feature guest analysts and run 20 to 55 minutes. The channel is aimed at investors and readers of business news.

How do I contact IEObserve for a brand deal?

The channel description points to an advertising inquiry form and an email address for sponsorship requests. Those contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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