Starbooked

Ilko Gruev (@ilkogruev), based in Stara Zagora, Bulgaria, runs a local news and video channel with about 5,500 subscribers and median views around 240. He posts local politics, civic events and folklore clips, mostly under 2 minutes, and uploads rarely, with one video in the past year. Brand rate range is $150 to $250 per video. He also works as a journalist and site editor for infoz.bg.

Why brands book ilko

Local Stara Zagora news channel reaching a regional Bulgarian audience

  • About 5,540 subscribers and 4.5 million lifetime views
  • Median view count of around 240 per video
  • Rate range $150 to $250 per video, CPM about $20 to $35 per 1,000 views
Best forlocal regional awarenesscivic and community announcements
Watch forLow recent output and small median views; political content may not suit every brand.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics70%
Arts and Entertainment20%
Business and Finance10%
Formats
news clip, event coverage, interview
Tone
informative, formal
Language
BG
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 2 minutes, with occasional long event recordings

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment50/100
Positive share of 30 comments
Engagement1.1%
Likes and comments per view on recent videos
Audience asks aboutWhat happened in Stara Zagora this weekWhat the city council decidedWhich local projects are being built
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
50%women
50%men
Countries
🇧🇬 Bulgaria95%
LanguagesBulgarian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicshigh

Family friendly
Political coverage of city officials, for example 'Кметът Живко Тодоров: Възмутен съм от начина на разпределяне на държавни средства', makes the channel politically charged.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube5.5k2370
X–––

Benchmark score: 6 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers5 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 142 days ago.

https://www.infoz.bg | https://www.gruev.org видео и новини от Стара Загора, България (Stara Zagora, Bulgaria, Europe) https://x.com/infoz_bg https://www.facebook.com/infozbg https://t.me/infozbg
ilko gruev's own profile description on YouTube

Are you ilko gruev? Claim or remove this profile.

About ilko gruev

Ilko Gruev runs the Bulgarian-language YouTube channel @ilkogruev, which carries local video news and regional coverage from Stara Zagora. According to his website infoz.bg, he is a journalist since 1991 and is responsible for the site's software, administration and information upkeep. The channel posts short news clips and event recordings, mostly about city government, culture, folklore and local infrastructure.

The channel has about 5,540 subscribers and a median of roughly 240 views per video. Estimated viewers are adults in Bulgaria, likely older and interested in local civic life. Uploads are infrequent, with one video in the last year. Brands seeking to reach Stara Zagora residents may find the channel useful.

The estimated rate is $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 views, compared with $10 to $30 for paid ads. Local advertisers or civic organizations should book him for regional, informational messages.

Written from ilko gruev's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. ilko gruev can edit or remove this page at any time.

Questions about ilko

How much does Ilko Gruev charge for a sponsored video?

The estimated rate for a sponsored video is $150 to $250, based on the channel's median views of about 240 per video. The rate is an estimate from public metrics and is not a confirmed price. Final terms depend on the format and scope of the request.

What does Ilko Gruev post about on YouTube?

The channel posts short Bulgarian-language news clips about Stara Zagora, covering city politics, culture, folklore ensembles, infrastructure and local events. Some videos are longer recordings of events or interviews. Most content is factual news reporting rather than entertainment.

How do I contact Ilko Gruev for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so you can check availability and terms there. The creator's website infoz.bg also lists advertising conditions for the site.

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