Starbooked

Ingenious Baby, run by Kelly Krueger Thomas (@ingeniousbaby), is a US-based YouTube channel with about 31,300 subscribers and a median of roughly 3,400 views per video. It publishes interviews with child development experts on sleep, early education and gifted children. Uploads have slowed to none in the past year, and a sponsored video is estimated at $100 to $250.

Why brands book Ingenious

Engaged parent audience of 31,000 subscribers for child development brands

  • Median of roughly 3,400 views per video across 65 uploads.
  • Top long-form interview reached about 55,600 views, showing strong topic pull.
  • Estimated sponsored rate of $100 to $250 per video is well below typical CPM buys.
Best forchildren's education productssleep and parenting products
Watch forNo uploads in the past year, so the channel is largely dormant.

Brand fit report

Content

Topics, IAB taxonomy
Education55%
Health25%
Family and Relationships20%
Formats
expert interview, long-form talk, YouTube Short
Tone
informative, earnest
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 20 minutes (long-form), under 60 seconds (Shorts)

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement5.3%
Likes and comments per view on recent videos
Audience asks abouthow to help a baby or toddler sleep through the nighthow to nurture giftedness and IQ in young childrenhow to teach reading, math or music early
Age
5%18-24
55%25-34
30%35-44
10%45+
Gender
75%women
25%men
Countries
🇺🇸 United States70%
🇬🇧 United Kingdom8%
🇨🇦 Canada7%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
children's books, educational card games, sleep and parenting products
Affiliate links
Yes

Shorts such as 'Protecting Your Child From WiFi Radiation' carry Amazon affiliate links in the description, but no sponsorship disclosures found in the last 50 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Discussions of child development and screen use are family-oriented; 'Protecting Your Child From WiFi Radiation' touches on a contested health claim but carries no safety flag.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube31k3.4k0

Benchmark score: 20 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers14 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform6 / 20

Recent videos

Last three uploads, latest 401 days ago.

Welcome to Ingenious Baby! Hosted by Kelly Krueger Thomas, each episode consists of interviews leading experts and review the latest scientific research and educational activities to help you help your child (0-6) reach their full potential! Together we will discover and develop that genius so that your child will become all that they were born to be! For more information visit: ingeniousbaby.com. The foundation of our efforts is based upon the work and advice of some of the world’s leading authorities in education, pediatrics, psychology and neuroscience as well as certified geniuses and the
Ingenious Baby's own profile description on YouTube

Are you Ingenious Baby? Claim or remove this profile.

About Ingenious Baby

Ingenious Baby is a YouTube channel hosted by Kelly Krueger Thomas (@ingeniousbaby) from the United States. It publishes long-form expert interviews on early childhood development, sleep, gifted education and early learning, along with short clips. Uploads have stopped in the past year, and the channel has about 31,300 subscribers with a median of roughly 3,400 views per video.

The audience is estimated to be mostly English-speaking parents of children aged 0 to 6, with a majority of women and most viewers in the United States. These figures are estimates derived from channel content and comments, not platform-reported data. The channel also mentions a brand partnership contact on its page, which is consistent with a creator open to sponsored work.

Brands in children's education, books and sleep products may consider Ingenious Baby for a sponsored video. At an estimated $100 to $250 per video, the cost is roughly $30 to $70 per 1,000 median views, which is above the $10 to $30 CPM typical of paid ads, so the value depends on audience fit rather than reach.

Written from Ingenious Baby's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Ingenious Baby can edit or remove this page at any time.

Questions about Ingenious

How much does Ingenious Baby charge for a sponsored video?

Ingenious Baby's estimated rate is $100 to $250 per sponsored video, based on a median of roughly 3,400 views and a $20 to $35 per 1,000 views rule for long-form content. Rates are estimates, not published prices, so confirm current terms directly with the creator.

What does Ingenious Baby post about on YouTube?

Ingenious Baby posts interviews with child development experts about sleep, early education, gifted children, music and reading. Most long-form videos run 8 to 20 minutes, with some short clips under a minute. Recent uploads have paused, so older videos make up most of the catalog.

How do I contact Ingenious Baby for a brand deal?

The channel lists kelly@kruegerpr.com for brand partnership inquiries. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked as well.

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