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Inside the Hive

Hosted by Radhika Jones, Claire Howorth, Michael Calderone

Inside the Hive, produced by Vanity Fair, is a weekly news podcast on power, politics and media, hosted by Radhika Jones, Claire Howorth and Michael Calderone. The show has 427 episodes since 2017, typical length about 42 minutes. Estimated 5,000 to 25,000 downloads per episode, with a rate of $90 to $625 per episode.

Why brands sponsor Inside the Hive

Political and media power-brokers audience from Vanity Fair, weekly, 42-minute episodes

  • 427 episodes since 2017 with a steady weekly cadence and a 4.1 Apple Podcasts average.
  • Co-hosted by Vanity Fair's editor in chief and senior editors, with high production values.
  • Recent episodes cover AI leaders, Washington politics and media strategy for an engaged news audience.
Best forPremium news subscriptions and business mediaBooks, streaming and entertainment launches
Watch forHeavy political content, so brand-safety teams may prefer non-political placements.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics70%
Business and Finance10%
Arts and Entertainment10%
Technology and Computing10%
Formats
co-hosted discussion, interview, narrative
Tone
analytical, irreverent
Language
English
Production
Studio production
Typical length
35 to 50 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 1,486 Apple ratings, a band of 200 to 1,000 ratings would suggest 5,000 to 25,000; the show is over five years old, a weekly cadence, Vanity Fair publisher, and Podcast Index popularity 9 point to the upper half of that range.
Audience asks aboutWhat is the behind-the-scenes story of a major political or industry power play?How are current administration figures and tech leaders positioning themselves?What do media figures and insiders say about recent events?
Age
10%18-24
25%25-34
25%35-44
40%45+
Gender
45%women
55%men
Countries
🇺🇸 United States80%
🇬🇧 United Kingdom5%
🇨🇦 Canada5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicshigh

Family friendly
Episode titles cover US politics and figures such as Donald Trump and JD Vance, which is explicit political content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 36 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence7 / 50
Activity Episodes in the last 90 days, weekly is full marks9 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 13 days ago, a new one about every 7 days.

What won’t people do for power? On Inside the Hive, Vanity Fair’s editor in chief, Radhika Jones, along with executive editor Claire Howorth and Hive editor Michael Calderone, spotlight the players jockeying for status, the coattail riders, and the ones truly calling the shots. How far will these power seekers go? What rules will they break? And what happens to those who stand in their way? Each…
Inside the Hive's own show description from the podcast feed

Do you make Inside the Hive? Claim or remove this page.

About Inside the Hive

Inside the Hive is a weekly podcast from Vanity Fair, hosted by editor in chief Radhika Jones, executive editor Claire Howorth and Hive editor Michael Calderone. Per the show's feed and website, it spotlights people seeking power in politics, business and entertainment, with episodes often running about 42 minutes.

The show has published 427 episodes since May 2017 on a weekly cadence. Apple Podcasts shows 1,486 ratings with a 4.1 average. Listeners are estimated, not measured, to be mostly US adults interested in politics and media; the feed does not publish listener data.

No sponsors appear in the feed. Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll would be priced at roughly $90 to $625 per episode. It suits news, publishing and entertainment brands seeking a politically engaged audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Inside the Hive can edit or remove this page at any time.

Questions about Inside the Hive

How much does Inside the Hive charge for a podcast sponsorship?

Estimated at roughly $90 to $625 per host-read mid-roll, based on an estimated 5,000 to 25,000 downloads per episode and a rate of $18 to $25 per 1,000 downloads. Final pricing depends on the show's terms.

What is Inside the Hive about?

Inside the Hive is a weekly Vanity Fair podcast about people seeking power in politics, business and media. Hosts Radhika Jones, Claire Howorth and Michael Calderone analyze the players behind major stories.

How do I contact Inside the Hive about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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