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Thomas Beutler - Investiert in Wissen

@investiertinwissen · DE · DE

Thomas Beutler (@investiertinwissen), a German finance journalist and consumer advocate on the Investiert in Wissen channel, publishes independent finance education and investigative consumer content. With about 23,700 subscribers and a median of roughly 1,400 views per video, he uploads around four videos a week. Sponsored integrations are estimated at $20 to $35 per 1,000 median views, roughly $30 to $50 per video.

Why brands book Thomas

German finance audience that trusts a self-declared no-commission, no-affiliate voice

  • About 23,700 subscribers and a median of roughly 1,400 views per video across 941 uploads
  • Channel explicitly rejects finance affiliate links, so financial brands are unlikely to fit
  • Mid-size German-speaking audience that is engaged with consumer-protection topics
Best fornon-financial consumer products with a transparency angleGerman-language brand awareness campaigns
Watch forFinance brands are excluded by the creator's own policy; sponsorship is disclosed as possible only outside finance.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance60%
Business News25%
Technology15%
Formats
short explainer videos, community talk interviews, live streams, podcast-style discussion
Tone
critical, informative
Language
German
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 90 seconds for Shorts, 8 to 60 minutes for long-form

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement1.3%
Likes and comments per view on recent videos
Audience asks aboutwhich ETFs or savings products are worth usinghow to avoid dubious investment providershow credit card interest and savings accounts work
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
30%women
70%men
Countries
🇩🇪 Germany85%
🇦🇹 Austria7%
🇨🇭 Switzerland5%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

The channel description states 'Keine Finanz-Affiliate-Links, kein Sponsoring aus der Finanzbranche' and no sponsorship disclosures were found in the recent videos, though the description notes non-financial sponsorship may be possible.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Content centers on financial education and consumer protection, with occasional commentary on political events such as a state election livestream; no concerning content was found in the titles reviewed.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube24k1.4k44

Benchmark score: 42 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers8 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform5 / 20

Recent videos

Last three uploads, latest today.

Investiert in Wissen – die beste Investition für eure finanzielle Zukunft 💡 Unabhängige Finanzbildung, kritischer Finanzjournalismus & Verbraucherschutz Ich bin Thomas Beutler – Finanzjournalist, Verbraucherschützer und unabhängiger Analyst. Mein Ziel: Finanzbildung statt Verkauf – faktenbasiert, kritisch und verständlich. 🎯 Auf diesem Kanal: ✅ ETF-, Aktien- & Geldanlage-Analysen ✅ Investigative Recherchen & Verbraucherschutz ✅ Aufdeckung unseriöser Anbieter ✅ Keine Finanzprodukte, keine Provisionen 📌 Aufklärung, keine Anlageberatung (§34h GewO). 📢 Keine Finanz-Affiliate-Links, kein Sponsor
Thomas Beutler - Investiert in Wissen's own profile description on YouTube

Are you Thomas Beutler - Investiert in Wissen? Claim or remove this profile.

About Thomas Beutler - Investiert in Wissen

Investiert in Wissen is a German-language YouTube channel run by Thomas Beutler, who describes himself in the channel description as a finance journalist, consumer advocate and independent analyst. The channel publishes ETF and stock analysis, investigative pieces on questionable providers, and frequent short explainers, along with community talks and live streams. Viewers are primarily German-speaking adults interested in personal finance, and the audience is estimated to skew toward the 35-plus age range.

At about 23,700 subscribers and a median of roughly 1,400 views per video, the channel uploads several times a week. Based on the rate rule of $20 to $35 per 1,000 median views for long-form content, a sponsored integration would cost about $30 to $50 per video, a CPM of $20 to $35 per 1,000 views, compared with the $10 to $30 typical for paid ads. The channel's self-declared no-sponsorship policy for financial products makes it a poor fit for finance brands.

Brands in consumer goods or services that benefit from a transparent, critical-review context and a German-speaking audience should consider booking this creator.

Written from Thomas Beutler - Investiert in Wissen's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Thomas Beutler - Investiert in Wissen can edit or remove this page at any time.

Questions about Thomas

How much does Thomas Beutler charge for a sponsored video?

Based on the channel's median views of about 1,400, a sponsored integration is estimated at roughly $30 to $50 per video, using a rate of $20 to $35 per 1,000 median views. Rates are estimates derived from public metrics and should be confirmed directly with the creator.

What does Thomas Beutler post about on YouTube?

According to his channel description and website, Thomas Beutler posts independent personal finance education, ETF and stock analysis, and consumer-protection investigations. Recent videos cover savings accounts, credit card interest, pension products and community talks with viewers.

How do I contact Thomas Beutler for a brand deal?

Contact details unlock on Starbooked for $0.80. The creator's website lists a company contact for Investiert in Wissen GmbH. Boosted creators can be booked through Starbooked.

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