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Irish Railway Record Society

@irishrailwayrecordsociety · IE · EN

Irish Railway Record Society (@irrsofficial on X, channel handle @irishrailwayrecordsociety) is an Ireland-based heritage society posting restored archive railway films. The channel has about 2,330 subscribers, 71 videos, and median views near 3,300. It uploads roughly five videos a year, and sponsorship rates run $150 to $250 per video.

Why brands book Irish

Niche Irish rail heritage audience with a loyal, older enthusiast base

  • Median views of about 3,300 across recent uploads, with a top video at 16,005
  • Engagement rate of 3.4 percent, above typical for a niche heritage channel
  • Only five uploads in the past year, so inventory is limited
Best forheritage tourismmuseum or travel brand awarenesshobby equipment brands
Watch forUpload pace is slow and the audience is small and niche, so reach is limited.

Brand fit report

Content

Topics, IAB taxonomy
Hobby45%
Vehicle35%
Lifestyle (sociology)20%
Formats
archive film compilations, digitised 8mm and cine footage with narration, cab-ride and station views
Tone
informative, nostalgic
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
4 to 12 minutes, with some over 60 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment90/100
Estimated from titles, descriptions and engagement
Engagement3.4%
Likes and comments per view on recent videos
Audience asks aboutWhere and when was this railway line filmed?Which locomotive or class is shown?When did this line or service close?
Age
5%18-24
10%25-34
20%35-44
65%45+
Gender
25%women
75%men
Countries
🇮🇪 Ireland45%
🇬🇧 United Kingdom20%
🇺🇸 United States15%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Archive railway films with factual descriptions; no flagged titles in the recent 30 videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.3k3.3k0
X–––

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 201 days ago.

Irish railway archive footage from the Irish Railway Record Society (IRRS). The IRRS fosters an interest in all forms of contemporary and historical Irish railway activities. It produces 3 Journals yearly. Membership details below: http://www.irrs.ie/ https://www.facebook.com/IrishRailwayRecordSociety https://twitter.com/irrsofficial
Irish Railway Record Society's own profile description on YouTube

Are you Irish Railway Record Society? Claim or remove this profile.

About Irish Railway Record Society

Irish Railway Record Society runs a YouTube channel of restored archive railway films from Ireland, many digitised by Ciarán Cooney from 8mm and cine footage. The channel posts irregularly, about five videos a year, with a median of roughly 3,300 views per video and about 2,330 subscribers. Videos cover CIÉ and Irish Rail lines, freight trains, and closed branches.

Audience estimates suggest viewers are mostly older railway enthusiasts, with a majority aged 45 and over and a strong base in Ireland, the United Kingdom, and the United States. These figures are estimates and not channel analytics. Viewers tend to watch to the end and comment on locations and locomotives.

The channel has no sponsorships in its recent history. A sponsored integration is priced at $150 to $250 per video, about $20 to $35 CPM on median views, compared with $10 to $30 CPM for typical paid ads. It suits heritage tourism, regional travel, and hobby brands seeking a dedicated audience.

Written from Irish Railway Record Society's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Irish Railway Record Society can edit or remove this page at any time.

Questions about Irish

How much does Irish Railway Record Society charge for a sponsored video?

Based on a median of about 3,300 views on long-form uploads, a sponsored integration is priced at $150 to $250 per video. That is roughly $20 to $35 per 1,000 median views, which is a CPM comparable to premium placements rather than standard ad inventory.

What does Irish Railway Record Society post about on YouTube?

The channel posts restored archive films of Irish railways, including CIÉ and Irish Rail services, freight workings, track lifting, and closed branch lines from the 1950s to the 1980s. Most videos are digitised 8mm or cine footage with narration from archivists.

How do I contact Irish Railway Record Society for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so you can send a brief and confirm rates without leaving the platform.