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Istituto Giapponese di Cultura

@istitutogiapponesedicultura · IT · IT

Istituto Giapponese di Cultura (@istitutogiapponesedicultura) is the Rome-based cultural institute of The Japan Foundation, active in Italy since 1962. Its YouTube channel has about 1,810 subscribers and 49 videos, with a median of 284 views. It posts lectures, book talks and language courses sporadically, with no uploads in the last 90 days. Sponsored integrations: $150 to $250 per video; CPM is $20 to $35 per 1,000 views.

Why brands book Istituto

Cultural institute audience of Italian Japanophiles, ideal for culture-led campaigns

  • About 1,810 subscribers and a median of 284 views per video
  • Recorded lectures reach around 3,000 views for top educational titles
  • Sponsored rate of $150 to $250 per video, CPM of $20 to $35 per 1,000 views
Best forcultural and language education brandsJapan travel or cultural event promotion
Watch forUploads have stopped for over a year, and most videos earn under 500 views.

Brand fit report

Content

Topics, IAB taxonomy
Education45%
Film20%
Books and Literature15%
Arts and Entertainment10%
Language Learning10%
Formats
recorded lectures and talks, book talk interviews, short event clips, language course lessons
Tone
educational, formal
Language
Italian
On camera
Yes, talking head
Production
Phone, natural light
Typical length
8 to 12 minutes, with a few under 60 seconds

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 49 comments
Engagement3.4%
Likes and comments per view on recent videos
Audience asks abouthow to study Japanese language and culture at universityhow to access the institute's courses and eventswhich Japanese films and books to start with
Age
30%18-24
35%25-34
20%35-44
15%45+
Gender
60%women
40%men
Countries
🇮🇹 Italy85%
🇯🇵 Japan3%
🇺🇸 United States2%
Other10%
LanguagesItalian 70%English 20%Japanese 5%Other 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recorded cultural lectures, film festival talks and language courses with no flagged titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.8k2840

Benchmark score: 20 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers20 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 382 days ago.

Benvenuti nel canale ufficiale di Istituto Giapponese di Cultura, dal 1962 attivo nella promozione della cultura giapponese sul territorio italiano, e sede locale di The Japan Foundation con base in Tokyo. Mostre, corsi di lingua, cinema, spettacolo, incontri, biblioteca e altro a via Gramsci 74, dentro l'edificio progettato da Yoshida Isoya con giardino a firma di Nakajima Ken. E fuori, nelle principali kermesse internazionali organizzate in Italia, o in eventi che prevedono la partecipazione di artisti giapponesi. In presenza e online, per capirsi ogni giorno di più. Istituto Giapponese
Istituto Giapponese di Cultura's own profile description on YouTube

Are you Istituto Giapponese di Cultura? Claim or remove this profile.

About Istituto Giapponese di Cultura

Istituto Giapponese di Cultura is the Rome-based branch of The Japan Foundation, operating its YouTube channel as a repository of lectures, book talks, film festival videos and Japanese language courses. The channel publishes in Italian mostly, with occasional English and Japanese material, but uploads have been sparse and none appeared in the last 90 days.

The audience is estimated to be Italian-speaking adults interested in Japanese culture, language and film, likely students and mid-career enthusiasts. Viewership is small, with a median of 284 views per video, so reach is niche but attentive, with an engagement rate near 3.4 percent.

Brands in cultural education, language learning or Japan-related tourism may find this channel a fit. Sponsored integrations are estimated at $150 to $250 per video, a CPM of $20 to $35 per 1,000 views, which compares with typical paid ad CPMs of $10 to $30.

Written from Istituto Giapponese di Cultura's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Istituto Giapponese di Cultura can edit or remove this page at any time.

Questions about Istituto

How much does Istituto Giapponese di Cultura charge for a sponsored video?

Estimated sponsored integrations for Istituto Giapponese di Cultura run $150 to $250 per video, based on a median of 284 views on long-form uploads. Rates are estimates from public channel data, not a published price list. Confirm terms directly with the institute before booking.

What does Istituto Giapponese di Cultura post about on YouTube?

The channel posts recorded lectures, book talk interviews, Japanese film festival videos, exhibition clips and short Japanese language lessons. Content is mostly in Italian and focused on Japanese culture, literature, cinema and language. Uploads are infrequent, with none in the last 90 days.

How do I contact Istituto Giapponese di Cultura for a brand deal?

Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked. The channel lists an institutional address and email on its public profile, so check the unlocked details before reaching out.

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