IT Man (@it-man), a Singapore-based engineer, makes English-language developer tooling videos on Neovim, VS Code, macOS setup and AI coding tools. The channel has about 3,000 subscribers and a median of roughly 600 views per video, with uploads slowing to about one per year. Sponsored integrations are estimated at $150 to $250 per video, a niche developer audience rather than a broad one.
Engaged niche developer audience for dev tool brands
- Median of 595 views per video across 206 uploads
- Mean of 1,142 views shows a few tutorials reaching 3,000 to 4,500 views
- Engagement rate of 1.44% with 0.26% comment rate suggests attentive viewers
Brand fit report
Content
- Formats
- screen recording tutorials, tool walkthroughs, config setup demos
- Tone
- technical, instructional
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Phone, natural light
- Typical length
- 8 to 17 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Technical tutorial content with no flagged titles or descriptions.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 3k | 595 | 0 |
Benchmark score: 25 / 100
Public rule, same for everyone. How it works.
Recent videos
▶IT Man - My AI Setup in 2026 · 800 views
▶IT Man - Try CLI: the perfect tool for dev experiments · 134 views
▶IT Man - How I Collaborate with AI to Manage Tasks in Git (B · 265 viewsLast three uploads, latest 273 days ago.
Hi 👋, I'm Dung Huynh Duc A passionate engineer from Singapore 🔭 I’m currently working in AirCarbon 👨💻 All of my projects are available at https://productsway.com 📝 I regularly write articles on https://productsway.com 📫 How to reach me dung@productsway.com 📹 I often publish my video every Sunday on IT Man Channel
About IT Man
IT Man is the YouTube channel of Dung Huynh Duc, a full-stack engineer based in Singapore who works on blockchain carbon exchange platforms. The channel publishes long-form tutorials on Neovim, VS Code, Ghostty, tmux, AI coding assistants and macOS setup, usually between 8 and 17 minutes, with screen recordings and config walkthroughs.
The audience appears to be other developers, mostly English speakers, who want to improve their editor and terminal workflow. These audience figures are estimates based on the channel's content and view patterns, not verified analytics. Typical views run around 600 per video, with occasional tutorials reaching several thousand, from a channel of about 3,000 subscribers.
The creator's website describes his professional background and links to his open source work. Sponsored integrations are estimated at $150 to $250 per video, which works out to roughly $20 to $35 CPM on median views, compared with $10 to $30 CPM for typical paid ads. This channel suits developer tool brands that want a focused technical audience.
Written from IT Man's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. IT Man can edit or remove this page at any time.
Questions about IT
How much does IT Man charge for a sponsored video?
Based on a median of about 600 views and a long-form rate of $20 to $35 per 1,000 views, IT Man's estimated sponsored integration is $150 to $250 per video. This is an estimate from channel metrics, not a published rate card, so confirm pricing directly with the creator.
What does IT Man post about on YouTube?
IT Man posts developer tutorials, mostly on Neovim, VS Code, terminal tools like Ghostty and tmux, macOS productivity setup and AI coding assistants. Videos are typically 8 to 17 minutes and use screen recordings with step-by-step configuration walkthroughs.
How do I contact IT Man for a brand deal?
Contact details unlock on Starbooked for $0.80. The creator's website, productsway.com, lists a contact address. Boosted creators can be booked through Starbooked.
Similar creators
YouTube and other creators in developer tools, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
DevExpress@developerexpress · US | dotnet tutorialsblazor components | 59k | 601 | $150–250 | 28 |
Coder@coderhq · US | cloud developmentai coding agents | 3.6k | 649 | $150–250 | 27 |
Codemify@codemify · US | qa testingsoftware careers | 44k | 3.7k | $150–250 | 25 |
DAIMTO Developer Tips@daimtoaps · DK | google apispython tutorials | 3.7k | 580 | $150–250 | 20 |
Uno Platform@unoplatform · CA | dotnet tutorialscross-platform apps | 3.7k | 268 | $150–250 | 20 |
Deno@deno_land · US | javascript runtimetypescript tutorials | 34k | 2.5k | $150–250 | 16 |