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It's Always The Husband

Podcast · www.buzzsprout.com/837988 · EN
Hosted by Sarah, Megan

It's Always The Husband is a comedy true crime show hosted by co-workers Sarah and Megan. The two friends discuss true crime TV and podcasts, focusing on husbands who commit crimes, alongside their day-to-day lives. The show has 311 episodes released weekly, typically 50 to 60 minutes long. Estimated downloads are 5,000 to 25,000 per episode, with a rate of $90 to $625 per episode.

Why brands sponsor It's Always The Husband

Weekly true crime comedy with a loyal, highly rated audience of co-workers

  • 595 Apple Podcasts ratings with a 4.8 average across 311 episodes since 2020
  • Weekly releases with a median episode length of about 57 minutes give steady exposure
  • Hosts read true crime cases with humor, which suits brands that want a casual, conversational tone
Best forapp and subscription trialssnacks and beverages for evening listeningstreaming and entertainment promotions
Watch forExplicit language and crude humor make this unsuitable for family or conservative brands.

Brand fit report

Content

Topics, IAB taxonomy
True Crime70%
Comedy20%
Relationships10%
Formats
co-hosted banter, commentary on crime cases
Tone
irreverent, humorous
Language
English
Production
Home recording
Typical length
50 to 65 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 595 Apple ratings (band 200 to 1,000 for 5,000 to 25,000) on a show with 311 episodes running since 2020, with weekly cadence, Buzzsprout hosting and a Patreon link, and the top Podcast Index popularity bucket.
Audience asks aboutWhich true crime cases the hosts cover nextWhether the husband did it in a given caseWhat happens in the hosts' personal lives
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
60%women
40%men
Countries
🇺🇸 United States70%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

No sponsor mentions found in the feed; the description links a Patreon page labeled 'Support this Podcast'.

Suitability GARM Brand Safety Floor + Suitability

Profanityhigh
Adultmedium
Drugslow
Violencemedium
Politicslow

Episode titles such as '310: Let's Put A Vaseline Shine On That Ole' Vag' and '307: Cheese Grater To The Genitals' carry the explicit flag and crude language, while the crimes discussed are violent.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 83 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks21 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.

Sarah and Megan are two friends, with husbands (for now), who are also co-workers. Together they share their love of true crime TV shows, like Forensic Files, Betrayed, and Cold Case Files. Their obsession with true crime stories, either from TV or podcasts, seem to cement their theory that it is always the husband. Join them for a fascinating and humorous look at buffoon husbands, their crimes,…
It's Always The Husband's own show description from the podcast feed

Do you make It's Always The Husband? Claim or remove this page.

About It's Always The Husband

It's Always The Husband is a comedy true crime podcast hosted by Sarah and Megan, two friends who are also co-workers. Per the feed, the show discusses true crime from TV and podcasts, such as Forensic Files and Cold Case Files, with a focus on husbands who commit crimes, mixed with stories from the hosts' daily lives. The show uses an explicit, irreverent style.

The show has released 311 episodes since February 2020 on a weekly cadence, with a median episode length of about 57 minutes. Apple Podcasts lists 595 ratings with a 4.8 average. The show is hosted on Buzzsprout and links a Patreon page for support. Listener figures are estimates: roughly 5,000 to 25,000 downloads per episode, based on the ratings count and the show's age and cadence. The audience is likely true crime fans who enjoy comedy.

No sponsors were named in the feed, description, or episode titles. Based on estimated downloads, a host-read mid-roll ad would cost roughly $90 to $625 per episode, buying placement in a show with a loyal audience. Brands in streaming, apps, snacks and beverages, or consumer subscriptions that accept explicit content should consider sponsoring it. Source: the show's RSS feed and Apple Podcasts listing.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. It's Always The Husband can edit or remove this page at any time.

Questions about It's Always The Husband

How much does It's Always The Husband charge for a podcast sponsorship?

Estimated rates are about $90 to $625 per host-read mid-roll ad, based on an estimated 5,000 to 25,000 downloads per episode. Exact pricing comes from the show, so ask for their current rate card.

What is It's Always The Husband about?

It is a comedy true crime podcast where hosts Sarah and Megan discuss crimes committed by husbands, drawing on TV shows like Forensic Files, along with their personal lives.

How do I contact It's Always The Husband about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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