Starbooked

Itaú Empresas

@itau-empresas · BR · PT

Itaú Empresas (@itau-empresas) is the official YouTube channel of a Brazilian bank's business banking unit, with about 49,000 subscribers and a median of 260 views. It posts Portuguese clips on card machines, customer stories and Rock in Rio activations almost daily. This is a corporate brand channel, not an independent creator; the nominal rate is $150 to $250 per video.

Why brands book Itaú

Official bank channel; a fit only for partnerships with Itaú itself

  • 50 uploads in the last 90 days, close to daily posting.
  • Median of only 262 views, though one ad reached 15.4 million views.
  • Small-business content is aligned with B2B payments and services.
Best forco-marketing with ItaúB2B fintech partnerships
Watch forCorporate channel promoting its own products; low organic reach and unlikely to take outside sponsors.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance50%
Business and Finance40%
Music and Audio10%
Formats
short product promos, customer case stories, event recaps
Tone
corporate, upbeat
Language
Portuguese
On camera
Yes, talking head
Production
Studio quality
Typical length
about 1 minute

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.0%
Likes and comments per view on recent videos
Audience asks abouthow to contract business insurance in the applaranjinha card machine featureshow Itaú supports small business owners
Age
10%18-24
35%25-34
35%35-44
20%45+
Gender
45%women
55%men
Countries
🇧🇷 Brazil95%
Other5%
LanguagesPortuguese 97%English 3%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
Itaú
Categories promoted
business banking, card payment terminals
Affiliate links
No

Videos such as 'A laranjinha que acompanha o ritmo do seu negócio' promote the bank's own products rather than third-party sponsors.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover banking products, small business stories and Rock in Rio promotions with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube49k26250
Instagram–––

Benchmark score: 41 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform10 / 20

Recent videos

Last three uploads, latest 1 days ago.

Bem-vindo ao perfil oficial do Itaú Empresas Conheça nossos outros canais: Site → https://www.itau.com.br/social-link/itau-empresas Instagram → https://www.instagram.com/itauempresas/ Facebook → https://www.facebook.com/itauempresas Para atendimento via telefone: Capitais → 4001-4433 Demais localidades → 0800 728 4433
Itaú Empresas's own profile description on YouTube

Are you Itaú Empresas? Claim or remove this profile.

About Itaú Empresas

Itaú Empresas (@itau-empresas) is the official channel of the business banking arm of Itaú in Brazil. It has about 49,300 subscribers and 220 videos, mostly Portuguese-language promos of the laranjinha card machine, customer case studies, small business interviews and recaps of the bank's Rock in Rio 2026 presence. About half of recent uploads are Shorts, and most run around a minute.

The channel posts almost daily, with 50 uploads in the last 90 days. Organic reach is low: the median video gets about 260 views, though one paid-looking spot passed 15 million. Audience figures are estimates. No third-party sponsors were found; the content promotes the bank's own products.

The nominal estimate is $150 to $250 per video, our floor, which equals well above the $10 to $30 CPM of paid ads at this reach. This is a brand channel, so it suits co-marketing with Itaú rather than standard creator sponsorships.

Written from Itaú Empresas's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Itaú Empresas can edit or remove this page at any time.

Questions about Itaú

How much does Itaú Empresas charge for a sponsored video?

With a median of about 260 views, the estimate sits at our minimum of $150 to $250 per video. This is a corporate channel, so outside sponsorships are unlikely.

What does Itaú Empresas post about on YouTube?

It posts Portuguese-language videos about business banking, the laranjinha card machine, insurance for business partners, customer success stories and the bank's Rock in Rio 2026 activations.

How do I contact Itaú Empresas for a brand deal?

Contact details unlock on Starbooked for $0.80. No email is listed on the channel, which links to the bank's official social page, and boosted creators can be booked through Starbooked.

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