Starbooked

いとえり時短クッキング

@itoericooking · JP · JA

Itoeri Jihou Cooking, run by Japanese creator @itoericooking, a time-saving cooking researcher ("jihou ryouri kenkyuka") based in Japan, posts quick home recipes that use one pan or one burner. The channel has about 71,400 subscribers and roughly 3,300 median views per video, uploading several times a week. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book いとえり時短クッキング

Japanese one-pan recipe channel with a 1.7% engagement rate

  • About 71,400 subscribers and 30.8 million lifetime views
  • Median of about 3,300 views per video with 50 uploads in the last year
  • Top Shorts reached 63,000 views, showing strong reach for simple recipe clips
Best forkitchen appliances and cookwarepantry staples and seasoningsmeal kits and frozen food
Watch forMedian views are modest and most recent uploads are still accumulating views, so check current performance first.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink85%
Lifestyle15%
Formats
short vertical recipe clips, multi-recipe compilation videos, live podcast-style streams
Tone
friendly, practical
Language
Japanese
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 8 to 12 minutes for compilations

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Engagement1.7%
Likes and comments per view on recent videos
Audience asks abouthow to make a recipe with one pan or one microwavewhich ingredients are cheap and fasthow to cook for two people
Age
10%18-24
30%25-34
35%35-44
25%45+
Gender
80%women
20%men
Countries
🇯🇵 Japan95%
Other5%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos; the channel description lists an email contact for work requests and a paid membership offer.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recipe content only; no flagged titles or themes in the recent 30 videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube71k3.3k35

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers6 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform14 / 20

Recent videos

Last three uploads, latest today.

みなさんこんにちは!時短料理研究家の『いとえり』です。一緒にやれば絶対できる!ラクで楽しいごはんのレシピを紹介しています♪ コンロが1口でも、キッチンが狭くても、フライパン1つでも大丈夫! ぜひチャンネル登録お願いします! YouTubeメンバーシップ募集中! ▼メンバー限定の特典はこちら ・メンバー限定の月1回程度の生放送イベント開催! ・過去のレッスン生放送アーカイブが全て視聴可能 ・メンバー限定バッジの付与 ・メンバー限定の絵文字が使用可能 ▼メンバーシップのご参加はこちらから❣️ https://www.youtube.com/channel/UC0K6OJVlU1y5h75YmjH8HJw/join 👇お仕事のご依頼はこちらまでお願いします👇 info@kappougi.com ------------------------------------------------------- 【メディア出演】 『anan』 『メレンゲの気持ち』 『NHK おはよう日本』 『朝日新聞』 『Abema Prime』『この生き方、天才かも?』 『日経doors』『あさチャン!』『初耳学』 『ZIP!』『news every.』『サタデープラス』 『まるっと!サタデー』『あさイチ』 『音楽と人』『週刊女性』『熱狂マニアさん』 ----------------------
いとえり時短クッキング's own profile description on YouTube

Are you いとえり時短クッキング? Claim or remove this profile.

About いとえり時短クッキング

Itoeri Jihou Cooking is a Japanese YouTube channel run by time-saving cooking researcher Itoeri, based in Japan, according to the channel description. The channel publishes short vertical recipe clips and multi-recipe compilation videos built around quick, low-effort meals that need one pan, one burner, or a microwave. Uploads are frequent, with about 50 videos in the past year.

The audience is most likely adult Japanese home cooks, skewing toward women and to the 25 to 44 age range; these figures are estimates, not platform data. Viewers tend to come for practical weeknight ideas and budget-friendly ingredients.

The channel has about 71,400 subscribers and a median of roughly 3,300 views per video, with a few Shorts reaching tens of thousands. Based on the 0.4 to 0.6 range for long-form sponsored placements of $20 to $35 CPM, a sponsored video is estimated at $150 to $250, which compares with the typical $10 to $30 CPM for paid ads. It suits food, kitchenware and pantry brands that want Japanese home-cooking reach.

Written from いとえり時短クッキング's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. いとえり時短クッキング can edit or remove this page at any time.

Questions about いとえり時短クッキング

How much does Itoeri charge for a sponsored video?

Itoeri's estimated sponsored rate is $150 to $250 per video, based on a median of about 3,300 views and a rate of $20 to $35 per 1,000 views for long-form content. Shorts integrations are priced lower, at $4 to $8 per 1,000 views. Final pricing depends on the format and the brief.

What does Itoeri post about on YouTube?

Itoeri posts quick Japanese home recipes built around one pan, one burner, or a microwave, along with compilation videos of ten recipes. Topics include budget meals, vegetable dishes and easy weeknight dinners. Most uploads are short vertical clips, with some longer videos.

How do I contact Itoeri for a brand deal?

The channel lists an email address for work requests, and contact details unlock on Starbooked for $0.80. Creators who are boosted on Starbooked can also be booked directly through the platform. Confirm rates and scope before sending a brief.

Similar creators

YouTube and other creators in quick home cooking, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
村岡夢万 / Yuma Muraoka@yuma_muraoka · JP
japanese home cookingbento lunches23k89k$1770–310085
Pratik Lezzet Durağı@pratiklezzetdurag · TR
quick home cookingturkish recipes3.3k1.2k$150–25070
KawaCook/川クック[Japan]@kawacookjapan1270 · JP
outdoor cookingcamp food89k42k$170–34068
japanese home cookingfictional food recreation33k37k$730–128063
Ryogo @binanpasta · JP
quick home cookingjapanese recipes29k7.7k$150–25060
Rossella_Maraio 🌸@rossella_maraio · IT
italian recipesquick home cooking49k38k$150–30060