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It's a Camping Thing!

@itsacampingthing · GB · EN

It's a Camping Thing! (@itsacampingthing) is a UK-based camping channel run by a GB creator who reviews tents and camping gear, vlogs campsite trips, and shares budget camping tips. The channel has about 3,200 subscribers and a median of roughly 670 views per video, with uploads around two per month. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book It's

Engaged UK camping viewers who research tents and gear before buying

  • Median of roughly 670 views per video across the last 30 uploads
  • Long-form reviews average about 20 minutes, giving products sustained screen time
  • Engagement near 5 percent, with comments often asking for buying advice
Best foroutdoor and camping equipmentbudget camping gear launches
Watch forSmall audience with modest views; best suited to niche product trials rather than mass reach.

Brand fit report

Content

Topics, IAB taxonomy
Travel45%
Hobbies & Interests35%
Shopping20%
Formats
product review, vlog, tutorial
Tone
relaxed, practical
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
8 to 45 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement5.0%
Likes and comments per view on recent videos
Audience asks aboutwhich tent to buy for a beginnerhow to set up a particular tentwhether budget camping gear is worth it
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
45%women
55%men
Countries
🇬🇧 United Kingdom85%
🇮🇪 Ireland3%
LanguagesEnglish 100%

Commercial

2%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
outdoor and camping equipment
Affiliate links
Yes

Video descriptions include an Amazon affiliate link for a Trail Kestrel Folding Camping Chair and state the creator may earn a small commission.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content found in recent titles or descriptions; content is outdoor gear reviews and campsite vlogs.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.2k6668
Instagram–––

Benchmark score: 34 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers26 / 50
Activity Uploads in the last 90 days8 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest today.

A Camping channel for anyone going camping for the first time all the way to the seasoned camper. It's a channel for people who want to explore the great outdoors. People who love to go camping. Maybe you want to purchase a tent and are not sure what to look for with tent and camping review videos aplenty. There are also my camping vlogs where you can join me on my camping trips or maybe you fancy learning a few tips and tricks along the way. It's all here at It's a Camping thing! https://www.buymeacoffee.com/itsacampingthin https://www.instagram.com/its_a_camping_thingig #campinglife #t
It's a Camping Thing!'s own profile description on YouTube

Are you It's a Camping Thing!? Claim or remove this profile.

About It's a Camping Thing!

It's a Camping Thing! is a UK camping channel run by a creator based in Great Britain, with about 3,200 subscribers and roughly 215 videos. The channel covers tent and camping equipment reviews, budget camping setups, and vlogs from campsite trips, mostly in the United Kingdom. Uploads are long-form and filmed with a low production style, so the videos feel personal and practical.

Viewers are estimated to be mostly UK adults interested in camping as a hobby, including beginners comparing tents and experienced campers looking for gear ideas. The median video draws about 670 views, and the channel shows steady comment activity on product questions. Its content also suits small outdoor retailers and camping equipment brands.

Sponsored work is currently rare, with affiliate links used instead. Estimated sponsored integration rates are $150 to $250 per video, which works out to roughly $20 to $35 CPM against median views, compared with typical paid ad CPMs of $10 to $30. Brands that want honest, detailed trial footage should consider this channel.

Written from It's a Camping Thing!'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. It's a Camping Thing! can edit or remove this page at any time.

Questions about It's

How much does It's a Camping Thing! charge for a sponsored video?

Estimated sponsored integration rates are $150 to $250 per video, based on the channel's median views of roughly 670. Final pricing depends on the deliverable and usage terms, so confirm details directly with the creator.

What does It's a Camping Thing! post about on YouTube?

The channel posts tent and camping gear reviews, budget camping setups, garden camping, and vlogs from UK campsite trips. Videos are long-form and filmed in a practical, low production style aimed at both beginners and experienced campers.

How do I contact It's a Camping Thing! for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for availability.

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