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Izzy Matias | The Fangirl Diaries

@izzymatias · PH · EN

Izzy Matias (@izzymatias), based in the Philippines, makes fangirl-lens vlogs on K-pop, K-dramas, concerts and travel. Her channel has about 1,480 subscribers and 778 median views per video, with roughly 50 uploads a year, mostly short clips. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Izzy

Engaged Filipino K-pop fan audience for concert, merch and travel brands

  • Median of 778 views per video across 50 uploads in the past year
  • Shorts make up 70% of uploads, with a median duration of 34 seconds
  • Estimated rate of $150 to $250 per video at $20 to $35 CPM equivalent
Best forconcert ticketing and event promotionK-pop merchandise and collectiblesPhilippines travel and lifestyle products
Watch forLow view counts and few comments; results depend on the fandom's active viewing and are hard to predict.

Brand fit report

Content

Topics, IAB taxonomy
Music45%
Movies and TV30%
Travel15%
Lifestyle10%
Formats
short vertical clips, event vlogs, unboxing videos, interest check posts
Tone
enthusiastic, personal
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement2.8%
Likes and comments per view on recent videos
Audience asks abouthow to get concert tickets and fansign accesswhere to buy K-pop merchandise and albumswhich K-dramas are worth watching
Age
40%18-24
40%25-34
12%35-44
8%45+
Gender
80%women
20%men
Countries
Philippines70%
🇺🇸 United States10%
Other20%
LanguagesEnglish 85%Tagalog 15%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
concert tickets, books, K-pop merchandise, travel retail
Affiliate links
Yes

Her description lists affiliate links for Ticketmaster, Shopee, ShopMY and her own digital products, but no sponsored video was flagged in the last 30 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions relate to concerts, K-dramas and travel with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.5k77829
Instagram–––
TikTok–––

Benchmark score: 79 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days29 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 3 days ago.

Hi, I'm Izzy Matias, an author, blogger and content creator. This page is your safe space to fangirl 🫶 I document life through a fangirl lens: concerts, kdramas, travels & little obsessions. | 30k+ all socials 📝 Blog: https://www.izzymatias.com 🛒 LINKS *Disclaimer: Some links are affiliate links. I may earn a small commission at no extra cost to you. #AD* Book tickets on Ticketmaster: https://ticketmaster.tp.st/uOWP9vsh Shop KPop Merch: https://s.shopee.ph/4VZWHBf5D6 Concert Carousel Template: https://shop.izzymatias.com/b/LufzP Digital Concert Journal: https://shop.izzymatias.com/b/lfQxq
Izzy Matias | The Fangirl Diaries's own profile description on YouTube

Are you Izzy Matias | The Fangirl Diaries? Claim or remove this profile.

About Izzy Matias | The Fangirl Diaries

Izzy Matias is a Philippines-based author, blogger and content creator who documents life through a fangirl lens, according to her website. Her YouTube channel, @izzymatias, mixes K-pop concert coverage, K-drama commentary, merchandise unboxings and travel clips. Most videos are short vertical posts, with about 70% of uploads classed as Shorts and a median length of 34 seconds.

The channel has about 1,480 subscribers and 1.27 million total views across 894 videos. Median views per video are 778, and the upload pace is roughly 50 videos a year, so the audience is best estimated as a niche, mostly English-speaking fandom with a strong Filipino presence. Her website also lists a novel and digital concert journal products.

Brands in concert ticketing, K-pop merchandise and Philippines travel can book her for sponsored integrations at an estimated $150 to $250 per video. That works out to roughly $20 to $35 per 1,000 median views, compared with the $10 to $30 CPM typical for paid ads, and it suits campaigns aimed at a dedicated fan audience.

Written from Izzy Matias | The Fangirl Diaries's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Izzy Matias | The Fangirl Diaries can edit or remove this page at any time.

Questions about Izzy

How much does Izzy Matias charge for a sponsored video?

Based on her channel metrics, an estimated sponsored integration costs $150 to $250 per video. This is a rough estimate of $20 to $35 per 1,000 median views, which is comparable to paid ad CPMs of $10 to $30. Confirm current rates with her directly.

What does Izzy Matias post about on YouTube?

She posts K-pop concert coverage, K-drama reactions, merchandise unboxings, event visits and travel clips from the Philippines and Japan. Most of her uploads are short vertical videos under a minute, with a fangirl point of view.

How do I contact Izzy Matias for a brand deal?

Her contact details can be unlocked on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check her profile for current options.

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