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日本いいもの屋

@japan_iimonoya · JA

日本いいもの屋 (@japan_iimonoya), a Japan-based channel, makes workshop documentaries about Japanese craftspeople and small makers, per its website, the shop's team visits producers in person. It has about 1,120 subscribers and a 603 median view count across 71 videos. Uploads run about one per quarter, and a sponsored integration is priced at $20 to $35 per 1,000 median views, roughly $15 to $25 per video.

Why brands book 日本いいもの屋

Long-form workshop stories that feature Japanese craft makers in detail

  • Median of 603 views on long-form videos, with the best recent upload at 2,374 views
  • Shorts reach up to 8,198 views, showing strong demand for process clips
  • Zero sponsored content to date, so brand placement would be a first
Best forartisan product launchesgifts and premium home goodsbrand storytelling
Watch forSubscriber base is small and the audience is Japan-focused; upload pace is about one video per quarter.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests60%
Business & Finance25%
Home & Garden15%
Formats
workshop documentary, short process clip, brand feature
Tone
earnest, informative
Language
Japanese
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
8 to 12 minutes, with 15 to 60 second Shorts

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 30 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks abouthow a specific product is madewhich craftsman or workshop produced itwhere to buy the item
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
55%women
45%men
Countries
🇯🇵 Japan90%
🇺🇸 United States3%
LanguagesJapanese 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
Japanese craft goods, household goods, apparel, stationery
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel links to its own shop, miihin.jp, in video descriptions.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover craft processes such as 'Beret is flamingo' and 'Process of making Japanese knives'; no flagged content seen.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.1k6031
Instagram–––

Benchmark score: 51 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 37 days ago.

日本いいもの屋は、作り手たちの「想い」がしっかり込もった商品を厳選して販売しております。 このチャンネルでは、職人たちやものづくりの携わる人々の強い「想い」を伝えていければと思います。 ▽公式サイト▽ https://www.miihin.jp/ ▽Instagram▽ https://www.instagram.com/iimonoya/ ▽公式LINE▽ https://lin.ee/zdM1b6h
日本いいもの屋's own profile description on YouTube

Are you 日本いいもの屋? Claim or remove this profile.

About 日本いいもの屋

日本いいもの屋 (@japan_iimonoya) publishes process documentaries and short clips about Japanese craftspeople, from knife smiths to umbrella makers and beret manufacturers. Its videos show workshops in detail, and its website describes the team as visiting producers in person to share their stories.

The channel has about 1,120 subscribers and a median view count of 603 per video across 71 uploads. Most viewers are estimated to be Japanese adults aged 35 and older who are interested in artisan goods, and the audience is estimated to be mostly from Japan. Uploads average roughly one long-form video per quarter, with Shorts posted more often.

Brands with Japanese-made gift or home products may find this channel fitting. A sponsored integration is priced at $20 to $35 per 1,000 median views, roughly $15 to $25 per video, which compares with $10 to $30 CPM on paid ads. Brands should book it for authentic craft storytelling rather than mass reach.

Written from 日本いいもの屋's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 日本いいもの屋 can edit or remove this page at any time.

Questions about 日本いいもの屋

How much does 日本いいもの屋 charge for a sponsored video?

Based on a median of 603 views, the rate is about $15 to $25 per long-form video, at $20 to $35 per 1,000 views. Pricing for Shorts would be lower because Shorts views are cheaper, at $4 to $8 per 1,000.

What does 日本いいもの屋 post about on YouTube?

The channel posts process documentaries about Japanese craftspeople and manufacturers, covering items such as knives, umbrellas, bowls, brooms and cookware. Shorts clip individual steps of making a product.

How do I contact 日本いいもの屋 for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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