Joan Sews (@joansews) is a US sewing and quilting channel with about 5,500 subscribers and a median of 127 views per video. Joan posts long-form live streams roughly weekly, with 50 uploads in the past year. A sponsored integration is estimated at $150 to $250 per video, based on median views. Her channel is tied to three quilting and sewing stores in Kansas and Missouri.
Engaged quilting audience in a niche that buys fabric, notions and machines
- Median of 127 views per video, with a p90 of 335 across recent uploads
- Weekly live streams of about 45 minutes sustain a steady stream of viewers
- Likes on roughly 4.2% of views suggest an attentive, loyal audience
Brand fit report
Content
- Formats
- live streams, long-form tutorials, show and tell
- Tone
- friendly, instructive
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 35 to 50 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- sewing and quilting retail
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; recent live stream descriptions promote the creator's own stores (JoanSews.com, QuiltersHQ.com).
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles and descriptions are sewing live streams with no flagged content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 5.5k | 127 | 12 |
Benchmark score: 16 / 100
Public rule, same for everyone. How it works.
Recent videos
▶
▶
▶Last three uploads, latest 4 days ago.
Welcome to JoanSews! Those who sew know that sewing is a happy place - it shouldn't feel frustrating, intimidating, or overwhelming. Joan is a business-owner and veteran who has years of sewing and quilting experience. As she always says, if there's an easier, faster way to do something, she will find it and share it with you. So, if you haven't already, hit the subscribe button and let Joan help you find your sewing happy place! JoanSews gives you everything you need to be the best sewist you can be: demos, tutorials, show & tells, product reviews, project inspiration, & SEW much more. Look
About Joan Sews
Joan Sews is a US sewing and quilting channel run by Joan, a business owner and veteran with years of sewing and quilting experience. The channel posts long-form live streams, demos, tutorials and show-and-tell segments, with about 50 uploads over the past year. Her goal, as described on her channel, is to make sewing feel less intimidating and more enjoyable.
The channel has around 5,500 subscribers and a median of 127 views per video. The audience is likely older and predominantly women, based on the channel's subject matter. These demographic figures are estimates, not measured data. Joan's channel description says she operates three physical stores in Kansas and Missouri, which is information from the channel description, not an independent source.
The channel has no sponsorship history in its recent uploads. A sponsored integration would be estimated at $150 to $250 per video, based on median views, which works out to a CPM of roughly $20 to $35 per 1,000 views. That is higher than typical paid-ad CPMs of $10 to $30, so the integration is best suited to brands that value an engaged niche over raw reach.
Written from Joan Sews's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Joan Sews can edit or remove this page at any time.
Questions about Joan
How much does Joan Sews charge for a sponsored video?
Joan Sews has no sponsorship history, so no published rate exists. Based on a median of 127 views, an estimated range is $150 to $250 per video, a CPM of roughly $20 to $35 per 1,000 views.
What does Joan Sews post about on YouTube?
Joan Sews posts long-form sewing and quilting content, mostly live streams of about 45 minutes. Other formats include tutorials, demos, show-and-tell segments and product reviews, aimed at sewists of all levels.
How do I contact Joan Sews for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether the channel is boosted before you reach out.