John McBride (@johncodes), a US-based software engineer and tech creator, posts about software engineering, AI tooling and open source on his roughly 9,350-subscriber channel. Median views sit near 510, with about 19 uploads in the past year. Per his website, he is co-founder and CTO at a stealth startup. Sponsored integrations are estimated at $150 to $250 per video.
Reach working software engineers with a developer-focused channel
- Median views near 510 per video across 101 uploads
- Engagement rate about 0.48% from a 9,350-subscriber base
- Podcast-style long-form episodes run around 50 minutes each
Brand fit report
Content
- Formats
- long-form podcast livestream recordings, short commentary videos, talking-head explainers
- Tone
- technical, conversational
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 8 to 20 minutes for commentary; around 50 minutes for podcast recordings
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Commentary on industry topics such as the 'junior software engineer job market is broken' video contains no flagged material.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 14 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Open Source Ready Live · 747 views
▶Open Source Ready Live · 342 views
▶Open Source Ready Live · 565 viewsLast three uploads, latest 8 days ago.
Tech, software engineer things ► Twitter: https://twitter.com/johncodezzz ► Home page: https://johncodes.com ► Email me: hello@johncodes.com
About John McBride
John McBride posts on YouTube about software engineering, open source, AI tooling and the careers of developers. His channel, which he runs from the United States, has around 9,350 subscribers and about 101 videos. He publishes irregularly, with roughly 19 uploads over the past year, and most recent output is a long-running podcast livestream series.
His videos are mostly technical and conversational, often delivered as talking-head commentary or as recorded podcast episodes. Viewership is modest, with median views near 510 per video. The audience is likely working developers and engineering students, though this is an estimate. Per his website, he is co-founder and CTO at a stealth startup and hosts the Open Source Ready podcast.
He has no sponsorship disclosures in recent videos. Based on the rate rule for long-form channels, an integration would be estimated at $150 to $250 per video, which works out to a CPM of roughly $20 to $35 per 1,000 views, compared with the $10 to $30 CPM typical for paid ads. Developer-tool brands seeking a technical audience should consider booking him.
Written from John McBride's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. John McBride can edit or remove this page at any time.
Questions about John
How much does John McBride charge for a sponsored video?
Based on his median views of about 510 and the long-form rate rule, a sponsored integration is estimated at $150 to $250 per video. This is a computed estimate, not a published rate card, so confirm pricing directly with him.
What does John McBride post about on YouTube?
He posts about software engineering, open source, AI tooling and developer careers. Recent videos include commentary on AI infrastructure and a long-running Open Source Ready podcast livestream series.
How do I contact John McBride for a brand deal?
His email is listed publicly on his channel and website. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
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