Joi (@joioficial), a Brazilian singer, songwriter and sound healing practitioner from Brazil, posts Portuguese-language original music, short-form life stories and EnJoi sound healing content. The channel has about 3,300 subscribers and 1.1 million views, with a median of 282 views per video, roughly 4 uploads a month. Rates run $150 to $250 per Shorts-heavy video, reflecting the small audience.
Portuguese-speaking health and music audience with a personal, trusted voice
- Median of 282 views per video across 478 uploads, with a 914-view top recent Short
- Shorts make up 64 percent of uploads, so Shorts-led integrations are the cost-efficient format
- Zero sponsored content to date, so a first integration would stand out
Brand fit report
Content
- Formats
- short vertical clips, music covers, live performance recordings, long-form health vlog
- Tone
- personal, reflective
- Language
- Portuguese
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds, with occasional 8 to 27 minute vlogs
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- wellness services
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel promotes its own sound healing sessions instead.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent videos cover endometriosis surgery and recovery in a clinical but non-graphic way; a title such as 'Alta 2 dias depois da cirurgia' is medical, not sensitive content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 3.3k | 282 | 34 |
Benchmark score: 41 / 100
Public rule, same for everyone. How it works.
Recent videos
▶#DigaDigaJoi Pensa nisso!!! · 914 views
▶Joi- Whole lotta love #cover Memorial da América Latina- Des · 72 views
▶Sound Healing- Tambor de língua- Steel Tongue · 75 viewsLast three uploads, latest 2 days ago.
INSTAGRAM Artista: @eusouajoi Compositora/Produtora: @joioficial Eu sou a Joi, cantora, compositora e terapeuta do som. Aqui eu transformo o que vivo em música, histórias e experiências que podem fazer você pensar, sentir e enxergar a vida por outros ângulos e é um prazer poder te INSPIRAR! Aqui vc vai ver: 🎵 Música autoral 🗣️ #DigaDigaJoi- Histórias da vida real, autoconhecimento e consciência 🔊 EnJoi Sound Healing- Som, presença e bem-estar Porque eu acredito que nenhuma experiência é inútil quando pode virar arte, aprendizado e conexão. Entra, fica à vontade. Talvez alguma coisa daqui
About Joi
Joi (@joioficial) is a Brazilian singer, songwriter and sound healing practitioner who posts Portuguese-language content on YouTube. Her channel mixes original music, covers and live performances with short personal stories and EnJoi sound healing content. Recent uploads also document her endometriosis surgery and recovery, a theme that draws attention in her audience.
The channel has about 3,300 subscribers and roughly 1.1 million lifetime views, with a median of 282 views per video. It posts around 4 videos a month, most of them Shorts. Audience estimates suggest mostly women aged 25 to 34 in Brazil, but this is an estimate, not measured data.
The channel has no sponsorships to date. Its rate range is $150 to $250 per video, which at a median of 282 views works out to a CPM of about $530 to $890 per 1,000 views on this formula, far above the typical $10 paid-ad CPM. Brands in wellness or music seeking a small, engaged Brazilian audience may find it a fit.
Written from Joi's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Joi can edit or remove this page at any time.
Questions about Joi
How much does Joi charge for a sponsored video?
Joi's rate is estimated at $150 to $250 per video, based on a median of 282 views per video and a Shorts-heavy format. Rates are USD per video and reflect the current audience size rather than a published rate card.
What does Joi post about on YouTube?
Joi posts Portuguese-language original music, covers, live performance clips and short personal stories. She also creates EnJoi sound healing content and recent videos documenting her endometriosis surgery and recovery.
How do I contact Joi for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. The channel also lists a professional email in its description, which is available after unlocking.
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