Starbooked

Joystar Bikes

@joystarbikes · US · EN

Joystar Bikes (@joystarbikes) is a United States kids' bicycle brand channel with about 3,080 subscribers and 7.0 million lifetime views. It posts mostly short vertical clips about kids' bikes, assembly, and maintenance, with a median of 107 views per video and roughly one upload per week. Sponsored integration rate: $150 to $250 per video.

Why brands book Joystar

Family-friendly kids bike channel with a dedicated audience of parents shopping for bikes

  • Median of 107 views per video, with a 90th percentile near 662 views
  • About 50 uploads in the past 365 days, roughly one per week
  • Subscriber base of about 3,080 with a strong focus on kids' bike products
Best forkids bicycle and accessory brandsbike maintenance and parts brands
Watch forMost of the channel's output is the brand's own product content, so third-party reach is limited.

Brand fit report

Content

Topics, IAB taxonomy
Sport45%
Vehicle35%
Lifestyle (sociology)20%
Formats
product showcase clips, how-to tutorials, family ride vignettes
Tone
friendly, upbeat
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.7%
Likes and comments per view on recent videos
Audience asks aboutwhich kids bike size fits a given childhow to assemble or repair a kids bikewhether a specific model is worth buying
Age
10%18-24
40%25-34
35%35-44
15%45+
Gender
55%women
45%men
Countries
🇺🇸 United States75%
🇬🇧 United Kingdom10%
🇨🇦 Canada5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
kids bicycles, electric bicycles, bike accessories
Affiliate links
No

Recent videos are product showcases for JOYSTAR-branded bikes and a 'Fall Deal' promotion linking to the brand's own website, which is self-promotion rather than third-party sponsorship.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content features children riding bikes in a family-friendly setting with no concerning material found in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.1k10713

Benchmark score: 18 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days13 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 8 days ago.

JOYSTAR Bikes make best kids bike. Riding a bike is one of the best parts of growing up, and JOYSTAR offers a full lineup of kids' bikes to start making memories. From the first wobbly strides on the balance bike to the first time hitting real singletrack, our all-new kid's bikes are designed to create amazing rides. Our Mission is to get more kids outside riding bikes and make children happy. Let’s Ride Together! Our official website: joystarbikes.com Our customer service email: joystar_service@joykie.com
Joystar Bikes's own profile description on YouTube

Are you Joystar Bikes? Claim or remove this profile.

About Joystar Bikes

Joystar Bikes is a United States channel run by the kids' bicycle brand JOYSTAR, with about 3,080 subscribers and roughly 7.0 million lifetime views across 416 videos. The channel posts mostly short vertical clips, with 68 percent of uploads classed as Shorts, and averages about one upload per week. Content centers on product showcases, assembly guides, and maintenance how-tos for kids' and electric bikes.

The audience is estimated to be mostly parents of young children in the United States, with an estimated skew toward adults aged 25 to 44. This is an estimate based on the content and channel metadata rather than verified viewer data. Median views are 107 per video, which makes this channel a low-reach option for third-party sponsors.

Brands that want a parent-focused kids' bike audience and can accept modest per-video reach should consider this channel. Sponsored integration is estimated at $150 to $250 per video; because Shorts views are cheaper, the rate is based on the minimum floor rather than per-view pricing. That works out to a CPM of roughly $20 to $35 per 1,000 views on a long-form basis, compared with $10 to $30 CPM typical for paid ads.

Written from Joystar Bikes's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Joystar Bikes can edit or remove this page at any time.

Questions about Joystar

How much does Joystar Bikes charge for a sponsored video?

Joystar Bikes is estimated to charge $150 to $250 per sponsored video. The median of 107 views per video is well below the level where the per-view formula applies, so the minimum floor sets the price. Exact rates should be confirmed directly with the channel.

What does Joystar Bikes post about on YouTube?

Joystar Bikes mostly posts short product showcases of kids' and electric bikes, along with assembly guides and maintenance tutorials such as replacing wheels, installing pedals, and tightening chains. Most videos are under a minute and feature the brand's own products.

How do I contact Joystar Bikes for a brand deal?

The channel lists a customer service email on its page. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked directly.