Starbooked

JS Pinyin (@jspinyin), a channel based in Indonesia (ID), creates Pinyin lyrics videos for Mandarin pop songs. It has about 13,500 subscribers and a median of roughly 11,300 views per video. Uploads have stopped, and the rate range is $150 to $250 per video.

Why brands book JS

Reach Mandarin learners with a steady pinyin lyrics audience

  • Median of about 11,300 views per video across 105 uploads
  • Peak video reached about 1.4 million views, showing breakout potential
  • Audience is mostly language learners and Mandarin pop fans
Best forlanguage learning appsMandarin course awarenessmusic streaming promotion
Watch forNo uploads in the last 365 days and a copyright-heavy catalog; confirm the channel is still active before booking.

Brand fit report

Content

Topics, IAB taxonomy
Music90%
Education10%
Formats
lyric videos, pinyin subtitled songs, English translation overlays
Tone
informational, neutral
Language
Chinese
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
3 to 5 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.9%
Likes and comments per view on recent videos
Audience asks aboutthe pinyin pronunciation of a lyric linethe English translation of a songthe title or artist of a song
Age
35%18-24
35%25-34
20%35-44
10%45+
Gender
50%women
50%men
Countries
Indonesia30%
China20%
🇲🇾 Malaysia15%
🇺🇸 United States15%
LanguagesChinese 50%English 40%Indonesian 10%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos. The channel links to donation pages (Trakteer, Ko-fi), which are not sponsorships.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent videos are music lyric videos with no flagged content; the main brand-safety concern is copyright, since the channel reuses commercial songs without a visible license.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube14k11k0
X–––

Benchmark score: 53 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 2899 days ago.

A Chinese songs lovers who can't read Chinese characters, so sad.. Therefore I am creating this channel with my Pinyin Lyrics videos and trying to entertain all Chinese songs lover with my Pinyin lyrics videos for Chinese songs. I hope you enjoy it as much as I do. You can support this channel by making a donation to the link provided in the channel banner! Thank you If you want me to remove your song from my channel, please email me juans.garena@yahoo.com, and I will take it down in less than 24 hours. Please don't strike down the video, Thank you. Please add me, follow me or like my Faceb
JS Pinyin's own profile description on YouTube

Are you JS Pinyin? Claim or remove this profile.

About JS Pinyin

JS Pinyin is a YouTube channel from Indonesia that posts pinyin lyrics and English translation videos for Mandarin pop songs. The channel has about 13,500 subscribers and around 105 videos, with a median of roughly 11,300 views per video. Its videos are low-production lyric videos of about four minutes, each showing the Chinese lyrics with pinyin romanization and English translation.

The audience is estimated to be mainly language learners and Mandarin music fans, spread across Indonesia, China, Malaysia and the United States. The channel has had no uploads in the past year and shows no sponsorships in its recent history. Its content is music-based, so brands should expect copyright-related caveats in any partnership.

The typical rate is $150 to $250 per sponsored video, which works out to about $20 to $35 per 1,000 median views. That is a CPM of $20 to $35 compared with the $10 to $30 typical for paid ads, so the channel suits brands that want a niche Mandarin-learning audience.

Written from JS Pinyin's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. JS Pinyin can edit or remove this page at any time.

Questions about JS

How much does JS Pinyin charge for a sponsored video?

JS Pinyin's estimated rate is $150 to $250 per sponsored video, based on a median of about 11,300 views. Final pricing depends on the integration and on whether the channel is still active. Contact details unlock on Starbooked for $0.80.

What does JS Pinyin post about on YouTube?

JS Pinyin posts Pinyin lyrics videos for Mandarin pop songs. Each video shows the Chinese lyrics with pinyin romanization and English translation, typically about four minutes long, with little on-camera presence.

How do I contact JS Pinyin for a brand deal?

The channel lists contact information in its description. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.