JTB公式 (@jtbjp), a Japan-based travel agency channel, posts short travel clips, campaign ads and destination features. It has about 37,300 subscribers and median views near 1.0 million. It uploads roughly 4 videos per month, mostly Shorts, with sponsored rates around $150 to $250 per Short-length video.
Japan's JTB travel brand channel, with Shorts regularly passing one million views
- Median views of about 1,030,000 per video across 686 uploads
- About 50 uploads in the last 365 days, with 29 in the last 90 days
- Shorts make up 74% of uploads, with a median length of 31 seconds
Brand fit report
Content
- Formats
- short promotional clips, celebrity travel vlogs, destination features
- Tone
- upbeat, polished
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Studio quality
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- travel services, tourism packages, theme park tickets
- Affiliate links
- No
The channel is the travel company's own brand channel, and its videos promote its own tours and campaigns rather than third-party sponsors; the sponsored share is recorded as 0 in the dataset.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles such as "忙しい人たちへ。かけこめ！2026秋冬旅" and destination features contain no flagged material.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 86 / 100
Public rule, same for everyone. How it works.
Recent videos
▶桐山漣のオーストラリア旅 シドニー篇②【JTB公式Official】 · 1.1k views
▶桐山漣のオーストラリア旅 シドニー篇①【JTB公式Official】 · 1.1k views
▶桐山漣のオーストラリア旅 ウルル（エアーズロック）篇【JTB公式Official】 · 1.3k viewsLast three uploads, latest 2 days ago.
JTBでは「感動のそばに、いつも。」をスローガンに、ユーザーのみなさまと「価値ある出会いと交流の場」になるよう旅の「いいね！」を創造いたします。 JTB公式サイト https://www.jtb.co.jp/ Instagram https://www.instagram.com/jtb_jp/ TikTok https://www.tiktok.com/@jtb_jp X https://x.com/JTB_jp Facebook https://www.facebook.com/jtb.jp 公式LINE https://page.line.me/jtbhd?openQrModa... #JTB #JapanTravelBureau #旅行 #国内旅行 #海外旅行
About JTB公式 official
JTB公式 (@jtbjp) is the official YouTube channel of the Japanese travel company JTB. It publishes short travel clips, campaign spots, celebrity travel features and destination guides, mostly in Japanese. Most uploads are Shorts under a minute, with a smaller number of longer features such as a Sydney series and a Hawaii trip with an actress.
The channel has about 37,300 subscribers and a median of roughly 1.0 million views per video, driven largely by Shorts. Its audience is estimated to be Japanese-speaking adults planning domestic or overseas trips, though this is an estimate rather than platform-reported data. The content is brand-owned, so it promotes JTB's own products.
Brands seeking sponsored placement with a large Japanese travel audience can book this channel at an estimated $150 to $250 per Shorts video, which works out to roughly $4 to $8 CPM, below the $10 to $30 CPM typical for paid ads.
Written from JTB公式 official's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. JTB公式 official can edit or remove this page at any time.
Questions about JTB公式
How much does JTB公式 charge for a sponsored video?
Based on a median of about 1.03 million views and a Shorts-heavy catalog, the estimated rate is $150 to $250 per video. This is calculated from the Starbooked rate rule. Contact details unlock on Starbooked for $0.80.
What does JTB公式 post about on YouTube?
JTB公式 posts Japanese-language travel content, including short campaign clips for domestic and overseas tours, celebrity travel features, and destination guides for places such as Sydney, Hawaii, Guam, Vietnam and Barcelona. Most uploads are Shorts.
How do I contact JTB公式 for a brand deal?
Contact details for JTB公式 unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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