Jürgen Drews (@juergendrewstv) is a German Schlager singer based in Germany, known as the "King of Mallorca," posting official music videos, live performances and a documentary on a 30,600-subscriber channel with a median of about 41,000 views per video. The channel has been inactive since 2018, so it is not a current upload source. Estimated rate: $150 to $250 per video.
German Schlager icon with a loyal, older audience and steady catalog views
- Median of about 41,000 views per video across 38 uploads
- Top video "Wieder alles im Griff" reached roughly 2.1 million views
- Channel has 30,600 subscribers and a 48.7 million lifetime view count
Brand fit report
Content
- Formats
- official music videos, live performance clips, documentary, TV show excerpts
- Tone
- nostalgic, playful
- Language
- German
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 3 to 4 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- Yes
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles such as "Abgestürzt" and "Ein Bett im Kornfeld" are lyrical, with no explicit content flagged, though some lyrics reference drinking and nightlife.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 31k | 41k | 0 |
Benchmark score: 56 / 100
Public rule, same for everyone. How it works.
Recent videos
▶DIE ATZEN feat. Jürgen Drews - Sonnenstudio Marion · 16k views
▶oh oh Shalalalala (Das beste Lied der Erde) - Jürgen Drews · 34k views
▶Das ist der Moment - Jürgen Drews ( Live ) · 47k viewsLast three uploads, latest 3027 days ago.
Herzlich Willkommen auf dem Offiziellen Youtube Kanal von Jürgen Drews! Abonniert den Kanal und ihr verpasst keinen neuen Hit. Impressum CG-eventmanagement e.K. Christine Knoche-Gaydos Postfach 08 - 34514 Vöhl EMail: Christine.Gaydos@t-online.de
About Jürgen Drews
Jürgen Drews runs an official YouTube channel that posts music videos, live performance clips, TV excerpts and a documentary about his career as a German Schlager singer. The channel's last upload dates from 2018, and it works as a catalog of his songs rather than an active publishing channel. Its content is in German, and the channel's 38 videos have accumulated about 48.7 million views.
The audience is estimated, not measured, and skews strongly toward listeners aged 45 and older in Germany, with smaller shares in Austria and Switzerland. Viewers come to hear classic hits and songs associated with his persona as the King of Mallorca. Brand work is limited to music and the channel shows no sponsorships.
At an estimated $150 to $250 per video, the rate is low against the channel's median of about 41,000 views, which works out to a CPM of $20 to $35 per 1,000 views, compared with the $10 to $30 CPM typical of paid ads. It suits brands targeting an older German audience or travel products linked to Mallorca.
Written from Jürgen Drews's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Jürgen Drews can edit or remove this page at any time.
Questions about Jürgen
How much does Jürgen Drews charge for a sponsored video?
Based on his median of about 41,000 views and a CPM of $20 to $35, the estimated rate is $150 to $250 per video. Final pricing depends on the brief and usage rights, so confirm terms directly with the creator.
What does Jürgen Drews post about on YouTube?
His channel posts official music videos, live performance clips, TV excerpts and a documentary about his Schlager career, all in German. The channel has not posted new content since 2018, so it works mainly as a catalog of his songs.
How do I contact Jürgen Drews for a brand deal?
A contact email is listed on the channel. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
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