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Justice for Men & Boys

@justiceformenboys · GB · EN

Justice for Men & Boys (@justiceformenboys) is a UK men's rights advocacy channel with about 10,000 subscribers and a median of 400 views per video. It posts long interviews, conference talks and audiobooks, about 8 uploads a year. Sponsored integrations would run $150 to $250 per video. Per its website, Mike Buchanan leads it; ICMI24 conference talks are a highlight.

Why brands book Justice

A niche men's issues channel with long, attentive interviews and conference talks

  • About 10,000 subscribers with a median of 400 views, peaking near 11,700 on one 2023 interview.
  • Like rate near 7 percent and comment rate near 1.6 percent suggest an engaged, if small, audience.
  • Long-form videos of about 37 minutes give room for detailed product explanations.
Best fornonfiction books and publishingmen's issues campaignsadvocacy tools
Watch forContent is political advocacy with high suitability risk, and views are very small; most brands will want a careful review.

Brand fit report

Content

Topics, IAB taxonomy
Politics60%
Family and Relationships25%
Books and Literature15%
Formats
long interviews, conference talks, audiobooks
Tone
serious, argumentative
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
35 to 40 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement9.0%
Likes and comments per view on recent videos
Audience asks aboutmen's rights and custody issuesfeminism and organizational performancealcohol abstinence and Antabuse
Age
10%18-24
25%25-34
25%35-44
40%45+
Gender
20%women
80%men
Countries
🇬🇧 United Kingdom45%
🇺🇸 United States30%
🇨🇦 Canada10%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
books
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos; descriptions link to Amazon ebook editions such as the Antabuse audiobook release.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicshigh

The channel is political advocacy, for example 'ICMI24: Mike Buchanan - Women's Negative Impacts on Organisational Performance', and one description uses a derogatory term; Antabuse audiobooks discuss alcohol treatment.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube10k4034

Benchmark score: 11 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers5 / 50
Activity Uploads in the last 90 days4 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 13 days ago.

Justice for Men & Boys (J4MB) http://j4mb.org.uk is a British anti-feminist men's rights campaigning organisation. It was launched as a political party and led by Mike Buchanan over 2013-23 and de-registered as a party in April 2023. Its work continues unchanged, and Mike remains the organisation's leader. Mike is a Men's Rights Advocate (MRA), writer and publisher http://lpspublishing.uk. He worked as a consultant for the Conservative party (2006-8) but cancelled his party membership in 2009 when David Cameron announced his plan to implement all-women shortlists for prospective MPs. Mike
Justice for Men & Boys's own profile description on YouTube

Are you Justice for Men & Boys? Claim or remove this profile.

About Justice for Men & Boys

Justice for Men & Boys, at @justiceformenboys, is a UK channel tied to a men's rights campaigning organization. Per its website, it is led by writer and publisher Mike Buchanan. The channel posts long interviews, recorded conference talks from ICMI24, and audiobooks, at a pace of about eight uploads a year. Typical videos run about 37 minutes and draw a median of 400 views, with its largest reaching roughly 11,700.

Audience figures are estimates, as no analytics were available. The channel has about 10,000 subscribers and a like rate near 7 percent, which suggests a small, engaged niche viewership. No sponsorships were found in recent videos; the channel promotes its own books and websites.

A sponsored integration is priced at $20 to $35 per 1,000 median views, which works out to the $150 to $250 minimum per video. That CPM compares with $10 to $30 for typical paid ads. Because the content is political advocacy, it suits only brands comfortable with that context, such as publishers or men's issues organizations.

Written from Justice for Men & Boys's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Justice for Men & Boys can edit or remove this page at any time.

Questions about Justice

How much does Justice for Men & Boys charge for a sponsored video?

Estimated at $150 to $250 per video, based on $20 to $35 per 1,000 median views and a median of about 400 views. That CPM compares with $10 to $30 for typical paid ads.

What does Justice for Men & Boys post about on YouTube?

Long interviews, ICMI24 conference talks and audiobooks about men's rights, feminism, family courts and alcohol abstinence, roughly eight uploads a year, from a UK-based organization with about 10,000 subscribers.

How do I contact Justice for Men & Boys for a brand deal?

A contact email is listed on the channel and its website. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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