Starbooked

Kakelplattan AB

@kakelplattanab · SE · SV

Kakelplattan AB (@kakelplattanab) is a Swedish tile and bathroom supplier channel based in Sweden that posts product demos and waterproofing how-tos. The channel has about 1,680 subscribers and a median of 13 views per video, with roughly one upload a month and a sponsored-integration rate of $150 to $250 per video.

Why brands book Kakelplattan

Swedish bathroom product channel with a direct tile-store audience

  • Median of 13 views per video, so reach is small and sponsorship should be priced low.
  • 37 uploads in the last 365 days, a steady product-catalogue pace.
  • About 1,680 subscribers, with the audience concentrated in Sweden.
Best forbathroom and tile product launchesbuilding supply trade promotions
Watch forViews are very low, so paid placement should be judged on the store's own conversions, not reach.

Brand fit report

Content

Topics, IAB taxonomy
Home Improvement70%
Shopping30%
Formats
product demonstration, how-to tutorial, product showcase
Tone
informative, practical
Language
Swedish
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
about 1 to 2 minutes for product clips, up to 2 hours 22 minutes for the longest tutorial

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.0%
Likes and comments per view on recent videos
Audience asks abouthow to waterproof a bathroomwhich glass block or tile product to choosehow to level a floor before tiling
Age
10%18-24
30%25-34
30%35-44
30%45+
Gender
40%women
60%men
Countries
🇸🇪 Sweden95%
Norway3%
Finland2%
LanguagesSwedish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
bathroom tiles, glass block, waterproofing membranes, floor heating, self-leveling compound
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own store products, with a 15 percent offer for quote-form users mentioned in the channel description.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Product and building tutorials with no flagged content in the recent titles, such as 'Tätskikt badrum steg för steg – Adda Foliesystem 2K | BKR-godkänt'.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.7k131

Benchmark score: 2 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 81 days ago.

Kakelplattan.se säljer badrum, kakel, glasblock, glasbetong, klinker, golvvärme, tätskikt och flytspackel över hela Sverige. Vårt motto är "Råd med det bästa". Den är tvådelad, billigt men bra och att vi ger support. Gå in på kakelplattan.se hemsida och fyll i uppgifter om ditt projekt så får du en gratis offert tillbaka. Utifrån detta underlag så kommer vi och du fram till ett bra förslag på vad du behöver för att ex göra ett badrum själv. Vi ger naturligtvis råd och support hur du ska göra. Kakelplattan har ett lager i Karlstad/Kil. Vi kan skicka provbitar på våra produkter så att du som
Kakelplattan AB's own profile description on YouTube

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About Kakelplattan AB

Kakelplattan AB runs a Swedish YouTube channel tied to its online tile and building supply store. The channel posts short product demonstrations of glass blocks and waterproofing systems, along with longer step-by-step tutorials on bathroom tiling and floor preparation. Most videos are unscripted product showcases with a clear practical focus.

The audience is estimated to be mostly Swedish adults who are renovating a bathroom or planning a DIY floor project, though this is an estimate from the content and not measured data. Median views are around 13, so the channel's value lies in targeted, low-volume exposure rather than mass reach.

A sponsored integration would cost about $150 to $250 per video, given the very low view counts. At the rate rule, that works out to a CPM of roughly $20 to $35 per 1,000 views, which is above typical paid-ad CPMs of $10 to $30, so brands should compare results carefully. Brands selling Swedish bathroom or flooring products that want niche, high-intent viewers should consider this channel.

Written from Kakelplattan AB's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Kakelplattan AB can edit or remove this page at any time.

Questions about Kakelplattan

How much does Kakelplattan AB charge for a sponsored video?

Based on its low median view count of 13, a sponsored video would be priced around $150 to $250 per video. Rates are estimated from the Starbooked rate rule, not a published price list.

What does Kakelplattan AB post about on YouTube?

The channel posts product demonstrations of glass blocks, tiles and waterproofing products, along with step-by-step bathroom and floor tutorials. Content is in Swedish and tied to its online tile and building supply store.

How do I contact Kakelplattan AB for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check the profile for availability before reaching out.

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