Kansai Electric Power Co., Inc. (@kandenofficial), a Japanese utility company based in Japan, publishes corporate, advertising and short-drama videos on its YouTube channel. The channel has about 17,300 subscribers and a median of roughly 12,700 views per video, with around 50 uploads in the past year. Brand-campaign ads and short dramas are the main formats. Indicative sponsorship rate: $150 to $250 per video, reflecting its Shorts-heavy catalogue.
Corporate utility channel with 108M lifetime views and steady brand-campaign reach in Japan
- About 12,700 median views per video, with campaign clips reaching over 15 million views
- Around 50 uploads in the past year, mostly Shorts and 30-second commercials
- Indicative rate of $150 to $250 per video, well below the cost of a comparable paid CPM campaign
Brand fit report
Content
- Formats
- brand TV commercial cutdowns, short drama, corporate announcements, shareholder meeting videos
- Tone
- corporate, playful
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Studio quality
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- electricity plans, gas plans, home electrification, home appliances
- Affiliate links
- No
Channel promotes its own products such as the Kanden gas plan and the hapie-set electrification subscription, not third-party sponsors; no sponsorship disclosures found in the last 30 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent content is corporate advertising and light comedy shorts, such as 'Short drama 関西弁がうらやましい', with no flagged material.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 67 / 100
Public rule, same for everyone. How it works.
Recent videos
▶生成AIで蘇る関西電力初代社長 太田垣士郎伝 · 457 views
▶「大阪・関西万博 感動をありがとう!~未来へつなぐ挑戦と笑顔の記録動画~」 · 397 views
▶KANSAI ELECTRICITY「GX電化住宅 クイズ大会」篇 · 660 viewsLast three uploads, latest 7 days ago.
関西電力株式会社 公式YouTubeチャンネルです。 ■YouTubeチャンネル https://www.youtube.com/user/kandenofficial/ ■Facebookページ https://www.facebook.com/kanden.jp ■Twitterページ https://twitter.com/KANDEN_Official ■Instagramページ https://www.instagram.com/kanden.jp/ ■関西電力ホームページ https://www.kepco.co.jp/ ■関西電力ホームページ (個人・法人のお客さま) https://kepco.jp/ ■関西電力情報Webマガジン「かんでんWITH YOU」 https://media.kepco.co.jp/ ■関西電力グループ 大阪・関西万博特設サイト「Beyond 2025」 ©Expo 2025
About 関西電力株式会社
Kansai Electric Power Co., Inc. (@kandenofficial) is a Japanese electric utility whose official YouTube channel publishes its brand commercials, corporate announcements and short dramas. The channel posts roughly 50 videos a year, mostly under a minute, and has about 17,300 subscribers with a median of around 12,700 views per video. The content is aimed at Japanese households considering electricity or gas plans, and at shareholders and job candidates.
The company itself is the main subject of its videos, so the channel is less a creator than a corporate media outlet. Its short drama series targets Gen Z viewers relocating to the Kansai region. Per the company website, the business covers electricity and gas retail, home electrification and energy services. Per the rate rule, a sponsored integration would be $150 to $250 per video, equivalent to a CPM of $20 to $35 per 1,000 views on long-form or $4 to $8 on Shorts, versus $10 to $30 for paid ads.
This profile suits brands seeking Japanese home-energy or appliance partners, not independent creator sponsorships.
Written from 関西電力株式会社's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 関西電力株式会社 can edit or remove this page at any time.
Questions about 関西電力株式会社
How much does Kansai Electric Power charge for a sponsored video?
The indicative rate is $150 to $250 per video, based on a median of about 12,700 views and a Shorts-heavy catalogue. That works out to roughly $4 to $8 per 1,000 Shorts views, below the $10 to $30 CPM typical of paid ads. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
What does Kansai Electric Power post about on YouTube?
The channel posts brand commercials, short dramas about relocating to the Kansai region, corporate and shareholder announcements, and explainers on appliances such as heat pump water heaters. Most videos are under a minute, and the channel is in Japanese. Recent uploads include the electrified home campaign and the Gen Z drama series.
How do I contact Kansai Electric Power for a brand deal?
Contact details for this channel unlock on Starbooked for $0.80. Its official website and social accounts are linked from the channel description. Boosted creators can be booked through Starbooked, but this channel is a corporate advertiser, so partnership requests should go through its corporate communications team.
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