Yana Shcherbitskaya
Yana Shcherbitskaya (@kerry_shark), based in Russia, makes gaming streams and a long-running Russian-language podcast on YouTube. The channel has about 3,400 subscribers and roughly 500 median views per video, with uploads slowing to about one per year. Sponsored integrations would be priced at about $150 to $250 per video, with a distinctive focus on conversational interview episodes.
Engaged Russian-speaking gaming podcast audience with strong per-video reach
- Median of about 507 views per video across 466 uploads on the channel
- Average podcast episode runs about 1.5 to 2 hours, giving long dwell time
- Core audience is Russian-speaking, with an estimated 60% in Russia
Brand fit report
Content
- Formats
- long-form podcast interviews, let's play gameplay recordings, live stream replays
- Tone
- conversational, casual
- Language
- Russian
- On camera
- No, voiceover and b-roll
- Production
- Phone, natural light
- Typical length
- 1 to 3 hours
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent episodes discuss emigration, relocation and the AI-image debate; no explicit content flagged in titles or descriptions.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 19 / 100
Public rule, same for everyone. How it works.
Recent videos
▶53 – в гостях Женя. О жизни в США после пересечения границы · 467 views
▶52 – в гостях Женя. Как понаехать в США через границу с Мекс · 770 views
▶51 — Соло выпуск подкаста. О комьюнити-менеджерах, дисциплин · 543 viewsLast three uploads, latest 349 days ago.
Люблю разные игры, стримлю всякое с Nintendo, PS4 и PC. Discord: (можно писать сообщения в чате, и они отобразятся в эфире) https://discord.gg/uCVmm8X Telegram https://t.me/kerrigangames Twitter https://twitter.com/Kerry_Shark VK https://vk.com/kerrigan Блог medium.com/@Kerry_Shark Twitch: https://www.twitch.tv/kerryshark GG: https://goodgame.ru/channel/Kerry_Shark
About Yana Shcherbitskaya
Yana Shcherbitskaya, known online as @kerry_shark, runs a Russian-language gaming channel on YouTube with about 3,420 subscribers and 466 uploads since 2008. Her content mixes live-stream replays of games such as Monster Hunter World, No Man's Sky and Desynced with a long-running podcast, "Dinner with Switches" (Ужин при Свитчах), which features guest interviews about relocation, career changes and gaming journalism.
The channel's audience is estimated to be mostly adults aged 25 to 34 who are Russian speakers, with a notable share based in Russia and neighboring countries. Median views are about 507 per video, and the upload pace has dropped to roughly one video a year, so reach is modest but the watch time per video is long.
Brands who want a small, engaged Russian-speaking gaming audience could book a sponsored integration at about $150 to $250 per video. That works out to roughly $20 to $35 CPM on median views, compared with $10 to $30 CPM for typical paid ads.
Written from Yana Shcherbitskaya's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Yana Shcherbitskaya can edit or remove this page at any time.
Questions about Yana
How much does Yana Shcherbitskaya charge for a sponsored video?
Based on her median of about 507 views and long-form format, a sponsored integration would be estimated at $150 to $250 per video, which is the minimum rate for the channel. Rates are set per video and depend on the scope of the integration.
What does Yana Shcherbitskaya post about on YouTube?
She posts Russian-language gaming content, including replays of live streams in titles such as Monster Hunter World and No Man's Sky, plus the long-running podcast Dinner with Switches. Podcast episodes feature guest conversations on relocation, careers and gaming culture.
How do I contact Yana Shcherbitskaya for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so you can send a brief and agree on terms in one place.
Similar creators
YouTube and other creators in gaming podcast, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
愛知県産 夏みかん🍊ポケモンGO@nats_umikan · JP | pokemon goweekly event guides | 23k | 12k | $230–410 | 85 |
NerdOverNews@nerdovernews · DE | gaming newsvideo game culture | 99k | 26k | $530–930 | 82 |
61M@61m | osrs gamingrunescape pvp | 24k | 9k | $150–250 | 82 |
Sekultu@sekultu · PL | polish gamingrole-playing games | 70k | 14k | $270–480 | 68 |
Maciaasty_@maciaasty_ · PL | cs2 skinscounter-strike | 44k | 10k | $210–360 | 68 |
OverFire@overfire · TR | overwatchvideo game news | 56k | 18k | $350–610 | 65 |