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KickAss Products

@kickassproducts · AU · EN

KickAss Products (@kickassproducts), an Australian 12V, 4WD, caravan and camping gear brand, runs a YouTube channel with about 42,400 subscribers and a median of roughly 1,060 views per video. It uploads around 50 videos a year, mostly short product clips. Sponsored integrations run about $150 to $250 per video for Shorts-led content.

Why brands book KickAss

Australian 4WD and camping audience that buys 12V power gear

  • Median of about 1,060 views per video across 629 uploads since 2011
  • Around 50 uploads in the last year, with product clips leading recent output
  • Channel is a camping and 4WD gear brand with 42,400 subscribers
Best for12V and off-grid product launchescamping accessories4WD installation and how-to content
Watch forBrand-owned channel with low median views; sponsored reach is modest.

Brand fit report

Content

Topics, IAB taxonomy
Automotive45%
Travel25%
Home & Garden15%
Technology15%
Formats
product showcase shorts, installation walkthroughs, customer build features
Tone
practical, upbeat
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.2%
Likes and comments per view on recent videos
Audience asks aboutwhich battery or fridge suits my setuphow to install a rooftop water tank or power systemwhether a product is worth the price
Age
10%18-24
30%25-34
30%35-44
30%45+
Gender
35%women
65%men
Countries
🇦🇺 Australia90%
New Zealand5%
🇬🇧 United Kingdom5%
LanguagesEnglish 100%

Commercial

2%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
12V batteries, portable power, camping lighting, water systems, vehicle accessories
Affiliate links
No

The channel is brand-owned; its own product showcases and a Black Friday early access promo (code BLACK26) run as brand content rather than third-party sponsorship, and customer builds feature installers and creators such as @neeshieann and @apm_adventures.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles such as 'Is this you?' and the camping and family movie night clips show no flagged material.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube42k1.1k50
Instagram–––
TikTok–––

Benchmark score: 42 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform8 / 20

Recent videos

Last three uploads, latest 1 days ago.

Your 12Volt, Caravan, 4WD and Camping Specialists! This channel is here to assist our customers to choose the correct products for their application. Not only that we also provide installation and educational videos that are designed to empower people with the knowledge to do the job themselves and save money. You will find information on Dual Battery Systems, Solar Panels, Deep Cycle Batteries, Portable Fridges and more. Follow our Social Media Platforms! Facebook - https://www.facebook.com/kickassproducts Instagram - https://www.instagram.com/kickassproducts/ TikTok - https://www.tiktok
KickAss Products 's own profile description on YouTube

Are you KickAss Products ? Claim or remove this profile.

About KickAss Products

KickAss Products runs a YouTube channel for its Australian 12V, 4WD, caravan and camping gear brand, which its website describes as made for the Australian outback. The channel posts short product showcases, installation walkthroughs and customer build features, with roughly 50 uploads in the past year. Most content is under 60 seconds and shot with a mid-level production approach.

The audience is estimated, not measured, and is likely Australian 4WD owners, campers and caravanners, skewing male and spread across the 25 to 45 age range. Viewers tend to ask which battery, fridge or power system suits their setup. Creator-level viewership is modest, with a median near 1,060 views per video.

For a sponsored integration, the rate is about $150 to $250 per video, reflecting Shorts-heavy views at $4 to $8 CPM against paid ads at $10 to $30 CPM. Brands selling 12V, camping or 4WD products who want Australian outdoor buyers should consider this channel.

Written from KickAss Products 's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. KickAss Products can edit or remove this page at any time.

Questions about KickAss

How much does KickAss Products charge for a sponsored video?

Based on its median of about 1,060 views and Shorts-heavy output, a sponsored integration is estimated at $150 to $250 per video. Rates are an estimate from public channel data and are not published by the creator.

What does KickAss Products post about on YouTube?

KickAss Products posts short product showcases, installation walkthroughs and customer build features for 12V batteries, portable fridges, water systems, lighting and 4WD accessories. Most videos are under a minute, and the channel targets Australian camping and off-road enthusiasts.

How do I contact KickAss Products for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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