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KingsIsle Entertainment

@kingsisleentertainment · US · EN

KingsIsle Entertainment (@kingsisleentertainment), a US game developer behind the Wizard101 and Pirate101 online games, runs a channel of about 67,300 subscribers and 21 million total views. Median views sit near 6,600 per video, with roughly 30 uploads a year. Sponsored integrations are rated at $150 to $250 per video for Shorts-heavy output. Its game trailers and developer livestreams are the main draw.

Why brands book KingsIsle

Reach an engaged family-friendly gaming audience with official game-update trailers

  • About 67,300 subscribers and 21 million lifetime views across 500 uploads
  • Median of roughly 6,600 views per video, with a 90th percentile near 18,100
  • Shorts make up 45 percent of uploads, and the Nintendo Switch launch trailer reached 81,463 views
Best forgame and app launchesfamily-friendly subscription or hobby products
Watch forOwned by a game studio, so it is best suited to brands that fit its gaming audience and E10 rating.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming85%
Entertainment15%
Formats
short game trailers, developer livestreams, update announcement videos
Tone
playful, informative
Language
English
On camera
No, voiceover and b-roll
Production
Studio quality
Typical length
under 60 seconds for trailers, 45 to 75 minutes for livestreams

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement3.9%
Likes and comments per view on recent videos
Audience asks aboutwhen new worlds and raids releasehow to get started as a new playerwhat changes in the next game update
Age
25%18-24
35%25-34
25%35-44
15%45+
Gender
45%women
55%men
Countries
🇺🇸 United States60%
🇨🇦 Canada10%
🇬🇧 United Kingdom8%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Rated E10 by the ESRB per the channel description; trailers such as 'Delve into Darkmoor!' are fantasy-themed with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube67k6.6k8
X–––
Instagram–––
TikTok–––

Benchmark score: 34 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers12 / 50
Activity Uploads in the last 90 days8 / 30
Reach Followers on the main platform13 / 20

Recent videos

Last three uploads, latest 1 days ago.

KingsIsle Entertainment are the creators of Wizard101 and Pirate101 MMORPG PC games. Wizard101 is an online, Wizard school adventure with collectible card magic, wizard duels, and far off worlds! The game allows players to create a student Wizard to save Wizard City and explore many different worlds. Twitter: https://www.twitter.com/wizard101 Facebook: https://www.facebook.com/wizard101 Instagram: https://www.instagram.com/wizard101 TikTok: https://www.tiktok.com/@wizard101 Pirate101 is a free to play MMO Pirate adventure game with flying ships, board game combat and far off worlds that
KingsIsle Entertainment's own profile description on YouTube

Are you KingsIsle Entertainment? Claim or remove this profile.

About KingsIsle Entertainment

KingsIsle Entertainment is a US game studio that creates Wizard101 and Pirate101, two free-to-play online role-playing games. Its YouTube channel posts short game trailers, update announcements and long developer livestreams, roughly 30 uploads a year. The channel is an official source for game news rather than a creator-led channel.

The channel has about 67,300 subscribers and a median of roughly 6,600 views per video. Viewers are most likely existing or prospective players of the two games, mainly in the United States, and the estimated audience skews toward adults aged 25 to 34. These figures are estimates based on the channel's metrics and content, not verified demographics. According to the studio's website, Wizard101 is rated E10 by the ESRB.

Brand deals are not part of the channel's current output, so any sponsored integration would be a custom arrangement. A typical rate is $150 to $250 per video, which works out to about $4 to $8 CPM given Shorts-heavy views, compared with $10 to $30 CPM for typical paid ads. Brands in family-friendly gaming, hardware or entertainment accessories are the best fit.

Written from KingsIsle Entertainment's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. KingsIsle Entertainment can edit or remove this page at any time.

Questions about KingsIsle

How much does KingsIsle Entertainment charge for a sponsored video?

Based on the channel's median views and Shorts share, a sponsored video would be estimated at $150 to $250. That range works out to about $4 to $8 CPM, and it is an estimate, not a published rate card.

What does KingsIsle Entertainment post about on YouTube?

The channel posts official game trailers for Wizard101 and Pirate101, update announcements, and long developer livestreams. Most uploads are short and focus on new worlds, raids, and game events.

How do I contact KingsIsle Entertainment for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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