Shirasu (@kozakanashirasu) is a Japanese creator who makes unboxing videos of fashion-magazine and mook bonus items, plus cosmetics reviews, with about 1,840 subscribers and 773 median views per video. Uploads run about 50 times a year, with mostly short-form videos. Rates run about $150 to $250 per video.
Japanese magazine-furoku unboxing reaches a women's fashion and beauty audience
- Median 773 views per video across about 50 uploads in the past year
- Unboxing format suits gift-with-purchase and limited-edition product reveals
- Japan-focused audience of about 1,840 subscribers, estimated mostly women 25 to 44
Brand fit report
Content
- Formats
- short-form unboxing, long-form unboxing, gameplay livestream clips
- Tone
- casual, enthusiastic
- Language
- Japanese
- On camera
- No, voiceover and b-roll
- Production
- Phone, natural light
- Typical length
- under 60 seconds to 15 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- Yes
No sponsorship disclosures found in the last 50 videos; the channel description lists a business contact email for product offers.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover magazine bonus items and cosmetics without flagged content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 57 / 100
Public rule, same for everyone. How it works.
Recent videos
▶【付録雑誌】8/7発売 MonoMax・BE-PAL 2026年9月号 通常＆増刊版（シャカ・キャプテンスタッグ・SOT · 942 views
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▶【雑誌付録】2026年8月前半 発売☆売り切れ必至！大人気 M!lk表紙のmini9月号や便利な圧縮ポーチや調光サングラ · 481 viewsLast three uploads, latest 71 days ago.
ー■ー■ー■ー■ー■ー■ー■ー■ー■ー■ー■ー■ー チャンネル登録よろしく★→https://bit.ly/2UJQ3XG ・ファッション誌、ムック本の付録の開封 ・購入したコスメ用品などの紹介、使用感の紹介 ・開封紹介した雑誌付録類の使用した後の感想 ・ゲーム実況（←たまに） 宜しければ視てみて下さい('ω')ノ ー■ー■ー■ー■ー■ー■ー■ー■ー■ー■ー■ー■ー 商品提供やお仕事のお話は 以下のアドレスか、Xのダイレクトメッセージよりお願いします。 メールアドレス：ageruka@gmail.com しらすのX https://twitter.com/age_shirasu ブログ（投稿動画やオススメ アイテム紹介） https://shirasu-shirasu.hatenablog.jp/ 小魚しらすのTikTok https://www.tiktok.com/@kozakana.shirasu しらすのInstagram https://www.instagram.com/shirasyu/ 【るるかチャンネル】 https://www.youtube.com/channel/UCedJ4lnRcwDIC-RmL4TYBJQ たまに食べ飲み雑談などに、しらすが参加することがあります
About 小魚しらす
Shirasu runs a Japanese YouTube channel that unboxes fashion-magazine and mook bonus items, along with cosmetics reviews and occasional gameplay streams. Per the creator's own website, the channel is run by a creator who also posts on TikTok, Instagram and X. Uploads are frequent, with about 50 videos in the last year, and most content is short-form under a minute or two.
Estimated viewers are mostly Japanese women aged roughly 25 to 44 who follow magazine releases and seasonal beauty and fashion items. Median views sit around 773 per video against about 1,840 subscribers, which points to a small but focused audience.
The channel suits Japan-market brands wanting unboxing coverage of limited items. Estimated rates run about $150 to $250 per video, roughly $20 to $35 CPM on long-form views, compared with typical paid-ad CPMs of $10 to $30.
Written from 小魚しらす's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 小魚しらす can edit or remove this page at any time.
Questions about 小魚しらす
How much does Shirasu charge for a sponsored video?
Estimated rates for a sponsored integration run about $150 to $250 per video, based on median views and the channel's mix of short-form content. This is a range for planning and the final quote depends on format and usage rights.
What does Shirasu post about on YouTube?
Shirasu posts unboxings of Japanese fashion-magazine and mook bonus items, cosmetics reviews, and occasional gameplay streams. Recent videos cover seasonal furoku releases from magazines such as Sweet, MonoMax and VOCE.
How do I contact Shirasu for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, and the creator's own site also lists a business contact route.