KRWG Public Media (@krwg.publicmedia), a PBS and NPR member station in Las Cruces, New Mexico, publishes local news, public affairs interviews and regional features for Southwest New Mexico and Far West Texas. The channel has about 6,900 subscribers and a median of roughly 140 views per video, posting around 50 uploads a year. Sponsored integrations would be priced at $20 to $35 per 1,000 median views, or roughly $150 to $250 per video, though the channel shows no sponsorships.
Reach engaged Southwest New Mexico viewers through trusted public media
- Median of about 136 views per video, with a 90th percentile near 841 views
- Shorts make up 22% of uploads, with 25 uploads in the last 90 days
- Engagement rate of 1.09% across the recent catalog
Brand fit report
Content
- Formats
- interview-style forum, documentary-style feature, magazine segment, event coverage
- Tone
- informative, civic
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 20 to 60 minutes for programs, under 2 minutes for promos
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Election coverage such as 'Election Coverage 2026: New Mexico Governor Race' is heavily political, though it is balanced candidate forum programming.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 6.9k | 136 | 25 |
Benchmark score: 29 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Election Coverage 2026: New Mexico Governor Race · 126 views
▶Living Here - Las Cruces Graveleros · 178 views
▶Election Coverage 2026: Doña Ana County Board of Commissione · 61 viewsLast three uploads, latest 2 days ago.
Public Media for Southwest New Mexico & Far West Texas. KRWG-TV 22 - KRWG-FM 90.7 Do you have a news tip or story idea? Let us know at: feedback@nmsu.edu
About KRWG Public Media
KRWG Public Media is the PBS and NPR member station for Southwest New Mexico and Far West Texas, operated by New Mexico State University in Las Cruces. Its YouTube channel, @krwg.publicmedia, posts election forums, public affairs interviews, documentary-style features such as Fronteras: A Changing America, and regional travel and music segments. Information comes from the channel's public profile and video metadata.
The channel has about 6,900 subscribers and roughly 3,650 videos. Typical videos draw around 140 views, with occasional spikes such as a 2026 hot pepper video that passed 60,000 views. Viewers are likely older, local residents and public media followers in the region, though this is an estimate.
Brands seeking sponsored integrations would be priced at $20 to $35 per 1,000 median views, or roughly $150 to $250 per video. That is a CPM of $20 to $35, compared with the $10 to $30 typical for paid ads, so the value lies in local trust rather than raw reach. Regional nonprofits, civic campaigns and community health programs are the best fit.
Written from KRWG Public Media's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. KRWG Public Media can edit or remove this page at any time.
Questions about KRWG
How much does KRWG Public Media charge for a sponsored video?
Based on a median of about 136 views, a sponsored integration would be priced at $20 to $35 per 1,000 views, roughly $150 to $250 per video. The channel currently shows no sponsored content, so any rate would be a starting estimate for a new arrangement.
What does KRWG Public Media post about on YouTube?
The channel posts election forums, public affairs interviews, documentary-style features, regional travel segments and local music spotlights. Most content focuses on Southwest New Mexico and Far West Texas and runs from short promos to hour-long programs.
How do I contact KRWG Public Media for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check the profile for that option before reaching out.
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