Starbooked

Ralu (@labonnecuisinederalu) is a Japanese food creator based in Japan who runs recipe videos for sweets and everyday cooking, drawing on training in Alsace, France. The channel has about 35,700 subscribers and median views of roughly 5,500 per video. It posts about once every few weeks, and sponsored integrations are estimated at $150 to $250 per video.

Why brands book Ralu

Japanese baking channel with 35,700 subscribers and a loyal home-cook audience

  • Median views of about 5,500 per video, with a top video above 73,000 views
  • Recipes are easy to follow at home, suited to ingredient and kitchen product demos
  • Sponsored video rate of $150 to $250 per video, with CPM of $20 to $35 per 1,000 views
Best forbaking ingredientskitchen appliances
Watch forUploads are infrequent, about five in the past year, so schedule integrations around the posting pace.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink85%
Lifestyle15%
Formats
recipe tutorials, vlogs, shorts
Tone
warm, encouraging
Language
Japanese
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
8 to 12 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement2.0%
Likes and comments per view on recent videos
Audience asks abouthow to make a specific dessert without an ovenwhich ingredients can be substituted, such as rice flour or sugarhow to adapt recipes for babies and young children
Age
10%18-24
40%25-34
35%35-44
15%45+
Gender
80%women
20%men
Countries
🇯🇵 Japan90%
🇺🇸 United States3%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
baking ingredients, kitchen goods
Affiliate links
Yes

Recent video descriptions include affiliate-style product links for baking kits, such as the Tomizawa Shoten collaboration, but no sponsorship disclosures found in the last 50 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content centers on family cooking and baby-friendly recipes, with no flagged material in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube36k5.5k1

Benchmark score: 28 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers19 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform7 / 20

Recent videos

Last three uploads, latest 1 days ago.

主にお菓子と料理のレシピ動画が多いですが、 たまに旅の模様や日常も...♡ 世界(主にヨーロッパ)を旅した経験を生かして、 世界中の料理やお菓子作りの魅力や 素敵な生き方などを主に紹介している Raluのチャンネルです☺️❤️ ▷Food creator🌍🍽(フードクリエイター) ▷料理研究家 フランス、アルザスで修業をして来ました🇫🇷 フランス生活で得た経験を生かし、《料理をもっと楽しもう!》をモットーに、 日本でお料理教室を行いながらYoutube活動をしています😇 ◆保有資格(調理系) ▷調理師免許 ▷アスリードフードマイスター3級 ▷NPO日本食育インストラクター3級 ▷全国技術検定証(上級) ▷食品衛生責任者 お仕事のご依頼は、 DM又はメール【 happiestcakes@gmail.com 】からお願い致します♥️ ラジオのお便りは【 raluradio@gmail.com 】でお待ちしています☺️!!
Ralu's own profile description on YouTube

Are you Ralu? Claim or remove this profile.

About Ralu

Ralu runs a Japanese-language YouTube channel focused on sweets and home cooking, with recipe videos for cakes, pastries, and everyday meals. The channel draws on her training in Alsace, France, and she also teaches cooking classes in Japan. Her videos are shot without her on camera and run mostly eight to twelve minutes, with occasional shorts.

The audience appears to be mainly Japanese home cooks, often women in their late twenties to forties, interested in baking without an oven and in ingredient substitutions. These audience figures are estimates based on channel content and have not been verified.

Brands considering a sponsored integration can expect roughly $150 to $250 per video, based on median views of about 5,500. At long-form CPM of $20 to $35 per 1,000 views, this compares with typical paid-ad CPM of $10 to $30. Kitchen and baking brands who want a focused Japanese audience should consider booking her.

Written from Ralu's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Ralu can edit or remove this page at any time.

Questions about Ralu

How much does Ralu charge for a sponsored video?

Based on median views of about 5,500, Ralu's estimated sponsored rate is $150 to $250 per video. This is a Starbooked estimate from channel metrics, not a published rate card, so confirm pricing directly with the creator.

What does Ralu post about on YouTube?

Ralu posts Japanese-language recipe videos for sweets and home cooking, with French pastry influences from her training in Alsace. She also shares occasional vlogs about family life and cooking classes.

How do I contact Ralu for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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