Starbooked

Lake Cycling (@lakecycling), a cycling shoe brand founded in 1982 in Evanston, Illinois, runs a YouTube channel of short product demos with about 1,720 subscribers and roughly 22,700 median views per video. It uploads sparingly, about 11 videos in the past year, and is posted in English, Spanish and German. Sponsored integration rate: $150 to $250 per video.

Why brands book Lake

Brand-owned cycling shoe channel with 22,700 median views per short

  • Median of 22,736 views per video across 91 uploads
  • Top video reached 227,483 views, showing strong reach for product shorts
  • Posts in English, Spanish and German, covering three markets
Best forcycling footwear launchesmultilingual product awareness
Watch forThis is the brand's own catalog channel, not an independent reviewer, and it posts only 11 videos a year.

Brand fit report

Content

Topics, IAB taxonomy
Fashion60%
Sports40%
Formats
short product demo, on-screen product showcase, multilingual shorts
Tone
informative, straightforward
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 37 comments
Engagement0.1%
Likes and comments per view on recent videos
Audience asks aboutwhich model fits road versus mountain ridinghow a specific shoe fits and fastenswhere to buy a given model
Age
15%18-24
30%25-34
30%35-44
25%45+
Gender
30%women
70%men
Countries
🇺🇸 United States45%
🇩🇪 Germany15%
🇪🇸 Spain10%
LanguagesEnglish 70%Spanish 15%German 15%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
cycling footwear
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel is the brand's own product catalog.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Product demo titles such as 'Lake Cycling Shoes: MX190 (English)' show no flagged themes.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.7k23k0

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 203 days ago.

Official Youtube Channel of Lake Cycling | Lake Cycling Shoes is the Leader in Premium Cycling Shoes since 1982 Company History Founded in Evanston, Illinois in 1982, Lake is a brand with a industrious history. Having created the industry's first foam insole, first wicking liner, first mountain bike specific shoe, first winter cycling boot, and the first custom moldable carbon sole, molding the foundation of the cycling shoe industry as we know it today. Lake's mission is to create premium cycling shoes that are innovative, made with the highest quality materials, and superior comfort, whi
Lake Cycling's own profile description on YouTube

Are you Lake Cycling? Claim or remove this profile.

About Lake Cycling

Lake Cycling (@lakecycling) is the YouTube channel of Lake Cycling Shoes, a footwear brand founded in Evanston, Illinois in 1982. The channel posts short product demos of its cycling shoe models, usually under a minute, in English, Spanish and German. Upload pace is slow, with about 11 videos in the past year and none in the last 90 days.

Estimated viewers are cyclists shopping for footwear, with most views from the United States and Germany. The channel has about 1,720 subscribers and a median of roughly 22,700 views per video, with a top video above 227,000 views. These audience figures are estimates based on the channel data available.

This channel suits footwear brands and cycling-related companies that want product-level exposure rather than an independent reviewer. Sponsored integration rates are $150 to $250 per video, roughly $4 to $8 CPM for Shorts-heavy channels, compared with $10 to $30 CPM for typical paid ads. Brands should weigh the brand-owned nature of the channel before booking.

Written from Lake Cycling's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Lake Cycling can edit or remove this page at any time.

Questions about Lake

How much does Lake Cycling charge for a sponsored video?

Lake Cycling's estimated sponsored integration rate is $150 to $250 per video, based on a median of about 22,700 views on Shorts-heavy uploads. That works out to a CPM of roughly $4 to $8 per 1,000 views, below the $10 to $30 typical for paid ads. Contact details unlock on Starbooked for $0.80.

What does Lake Cycling post about on YouTube?

Lake Cycling posts short product demonstration videos of its cycling shoe models, usually 20 to 60 seconds long. Videos show the shoes on screen with feature callouts, released in English, Spanish and German. The channel is the brand's own catalog rather than an independent reviewer.

How do I contact Lake Cycling for a brand deal?

Lake Cycling's contact details unlock on Starbooked for $0.80. Lake Cycling is a brand-owned channel, so partnership requests usually go to the company rather than an individual creator. Boosted creators can be booked through Starbooked, but this channel is not currently listed as boosted.

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