Misha Larchenko (@larchanka) is a Russian-language programming and IT commentary creator based in the Netherlands, publishing on YouTube with about 67,500 subscribers and a median of roughly 23,700 views per video. He posts about 50 uploads a year, mostly long-form news and career discussions about AI and software development. Sponsored integrations are estimated at $500 to $900 per video, and his channel carries a regulatory registration number.
Russian-speaking developers and IT job seekers, reached through a steady weekly news show
- Median of about 23,700 views per video across the last 30 uploads
- Around 50 uploads in the past 365 days, roughly one per week
- Engagement of 1.6 percent with a 1.3 percent like rate
Brand fit report
Content
- Formats
- weekly news roundup, opinion commentary, career advice, short-form news clips
- Tone
- analytical, conversational
- Language
- Russian
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- 8 to 12 minutes
Audience
Commercial
- Brands seen
- SkillboxHostesMirocardMovly4devGitVerseBeget
- Categories promoted
- online education, cloud hosting, virtual payment cards, relocation services, developer tools
- Affiliate links
- Yes
The 'Софт не доживет до эры ИИ-агентов' video carries a Skillbox course promo in its description with a promo code, and several other videos from the last 30 include paid sponsor integrations.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Videos such as 'США запретили визы и грин-карты сотрудникам IT-компаний' cover US government policy on tech workers, which is political news, though the tone stays professional.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 68k | 24k | 50 |
Benchmark score: 87 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Компания, которая судится с собственными сотрудниками #booki · 1.8k views
▶Софт не доживет до эры ИИ-агентов · 33k views
▶Тебя заменят первым. 10 признаков, что ты устарел как разраб · 28k viewsLast three uploads, latest today.
О программировании и не только. Подписывайся, будет интересно. Реклама на канале 📣 larchanka@linkto.agency Заявление на регистрацию в РКН №4921493655 https://knd.gov.ru/license?id=6769650840af125d6a6d9772®istryType=bloggersPermission
About Миша Ларченко
Misha Larchenko, known on YouTube as @larchanka, runs a Russian-language channel about programming, the IT job market and AI. He is based in the Netherlands according to the channel's country field. The channel publishes roughly one video a week, with a weekly news format called 'Как Там АйТи' alongside longer opinion pieces and career advice on topics such as junior developer hiring, AI coding tools and industry layoffs. Most uploads run between 8 and 12 minutes, while short news clips are under a minute.
The channel has about 67,500 subscribers and a median of roughly 23,700 views per video. The audience is an estimate: most viewers appear to be Russian-speaking developers and IT professionals, largely between 25 and 34 years old, though the age and location splits are modeled rather than measured. Sponsored integrations appear in around one in eight recent uploads, and the rate estimate is $500 to $900 per video, which works out to a CPM of $20 to $35 per 1,000 views. That compares with typical paid ad CPMs of $10 to $30, so the channel suits brands that want a targeted developer audience.
This channel suits developer tools, online education, cloud hosting and career-related brands that can produce Russian-language creative and are looking for focused reach among technology professionals.
Written from Миша Ларченко's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Миша Ларченко can edit or remove this page at any time.
Questions about Миша
How much does Misha Larchenko charge for a sponsored video?
The estimated rate is $500 to $900 per sponsored video, based on a median of about 23,700 views and a CPM range of $20 to $35 per 1,000 views. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
What does Misha Larchenko post about on YouTube?
The channel covers programming, the IT job market, and AI industry news in Russian. Formats include a weekly news roundup, opinion videos on developer careers, and short news clips. Upload pace is about one video per week.
How do I contact Misha Larchenko for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, and the channel's listed business email is available once the unlock is complete.
Similar creators
YouTube and other creators in programming careers, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
Институт iSpring@institute_ispring · RU | it educationuniversity admissions | 9.6k | 539 | $150–250 | 39 |
Програмысли@programisli · CA | programming careerssoftware development | 37k | 4.3k | $150–250 | 27 |
HexCoder@hexcoder · DE | software engineeringsinhala tech | 72k | 2.9k | $150–250 | 27 |
Cesar Colina@academiaweb · CA | web developmentprogramming careers | 4.6k | 379 | $150–250 | 11 |