Starbooked

Lazy Chinese - Comprehensible Input

@lazy-chinese · AU · ZH

Lazy Chinese (@lazy-chinese), an Australia-based Mandarin teaching channel, makes slow comprehensible-input podcasts, stories and conversations for Chinese learners. With about 89,500 subscribers and roughly 14,000 median views per video, it posts about one video a week. Sponsored integrations are rated at $350 to $500 per video.

Why brands book Lazy

Engaged Mandarin learners who watch to the end and act on it

  • Median of about 14,000 views per video across 287 uploads
  • Average watch time of around 14 to 30 minutes per episode suits longer integrations
  • Like rate of 3.6 percent and comment rate of 0.3 percent show a loyal audience
Best forlanguage learning appsonline Chinese coursestravel and study-abroad brands
Watch forUploads are roughly weekly and the audience is niche, so reach is limited to Chinese learners.

Brand fit report

Content

Topics, IAB taxonomy
Language Learning70%
Society20%
Books and Literature10%
Formats
podcast conversation, narrated story, true crime audio story, book review
Tone
calm, educational
Language
Chinese
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
8 to 30 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement3.9%
Likes and comments per view on recent videos
Audience asks aboutWhat does this Chinese vocabulary or phrase mean?Is this level beginner or intermediate?Where can I find the transcript or lesson notes?
Age
25%18-24
40%25-34
20%35-44
15%45+
Gender
55%women
45%men
Countries
🇺🇸 United States25%
🇦🇺 Australia10%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
China5%
LanguagesEnglish 70%Chinese 30%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Some episodes discuss true crime and social topics, such as 'Murder on the cliff' and 'Does China have slums?', but the tone is educational and mild.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube90k14k13

Benchmark score: 51 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers20 / 50
Activity Uploads in the last 90 days13 / 30
Reach Followers on the main platform18 / 20

Recent videos

Last three uploads, latest 5 days ago.

Learn Chinese with slow clear comprehensible Chinese. "WE ACQUIRE LANGUAGE WHEN WE UNDERSTAND THE INPUT"(as Stephen Krashen said) and as a language learner, that is exactly how I feel too! 🌸More videos with transcripts: https://www.lazychinese.com ☕️ Buy me a coffee so I can keep creating more free content for you: https://ko-fi.com/comprehensiblechinese 👩‍🏫 Learn with me: https://www.lazychinese.com/book-lessons 📧 Contact me: chensuqing537@gmail.com
Lazy Chinese - Comprehensible Input's own profile description on YouTube

Are you Lazy Chinese - Comprehensible Input? Claim or remove this profile.

About Lazy Chinese - Comprehensible Input

Lazy Chinese is a long-running Mandarin channel run by an Australia-based teacher who publishes slow, clear comprehensible-input content. Episodes include podcast-style conversations, narrated stories, true crime audio and book reviews, each labeled by level from complete beginner to intermediate. Transcripts are available on the creator's website, according to the channel's links.

The audience appears to be adult learners studying Mandarin for personal, travel or professional reasons, based on episode titles and descriptions. Viewers are mostly English speakers, with a smaller share of Chinese speakers. These demographic figures are estimates, not platform-reported data.

The channel has about 89,500 subscribers and a median of roughly 14,000 views per video. Sponsored integrations are rated at $350 to $500 per video, which works out to a CPM of $20 to $35 per 1,000 views, compared with the $10 to $30 CPM typical of paid ads. Language-learning brands seeking an engaged niche audience should consider booking.

Written from Lazy Chinese - Comprehensible Input's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Lazy Chinese - Comprehensible Input can edit or remove this page at any time.

Questions about Lazy

How much does Lazy Chinese charge for a sponsored video?

Lazy Chinese is rated at $350 to $500 per sponsored video, based on a median of about 14,000 views per upload. This works out to a CPM of $20 to $35 per 1,000 views. Rates are estimates, not quoted prices, so confirm the current figure with the creator.

What does Lazy Chinese post about on YouTube?

Lazy Chinese posts Mandarin learning content made with comprehensible input. Videos include podcast-style conversations, narrated stories, true crime audio, travel vlogs and book reviews. Each is labeled by difficulty, from complete beginner to intermediate, and is aimed at adult learners.

How do I contact Lazy Chinese for a brand deal?

The creator's contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. The channel also links to a website and a Ko-fi page, but those are not confirmed booking routes.

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