Starbooked

Lederzentrum - COLOURLOCK

@lederzentrum · DE · DE

Lederzentrum - COLOURLOCK (@lederzentrum) is a German channel run by the leather care brand COLOURLOCK in Rosdorf, Germany, publishing leather repair, cleaning and care tutorials plus behind-the-scenes company clips. It has about 21,800 subscribers and a median video view count of roughly 1,500. Uploads have been paused since late 2023, and sponsored rates are estimated at $150 to $250 per video.

Why brands book Lederzentrum

German leather care channel with a steady tutorial audience and a cheap sponsorship price

  • Median views of about 1,465 on roughly 21,800 subscribers, with the 2023 course lessons drawing 2,000 to 16,000 views each
  • The 'Löcher im Leder reparieren' lesson reached 16,594 views, the channel's strongest long-form result
  • At $20 to $35 per 1,000 median views, a sponsored video costs about $30 to $50, well below the $10 to $30 CPM of paid ads at most brand budgets
Best forleather care product launches in German-speaking marketscar interior care brands
Watch forUploads have stopped since late 2023, and the channel is run by a brand, so reach is small and the audience is largely existing customers.

Brand fit report

Content

Topics, IAB taxonomy
Home & Garden45%
Automotive20%
Business & Finance15%
Hobbies & Interests20%
Formats
how-to tutorial, behind-the-scenes tour, multi-part video course
Tone
instructional, matter-of-fact
Language
German
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds for brand clips, 3 to 13 minutes for course lessons

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.3%
Likes and comments per view on recent videos
Audience asks abouthow to remove scratches from leather seatshow to repair holes or wear in leatherhow to recolor car leather
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
35%women
65%men
Countries
🇩🇪 Germany80%
🇦🇹 Austria8%
🇨🇭 Switzerland6%
LanguagesGerman 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
leather care products, leather repair kits
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own COLOURLOCK products and online shop, such as the 'Die BLACKWEEK beginnt: 20% Rabatt auf alles!' video.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Instructional leather care content with no flagged material in recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube22k1.5k0

Benchmark score: 13 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers8 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 869 days ago.

Dies ist der offizielle Kanal der Marke COLOURLOCK. Hilfreiche Tipps zur Lederreinigung, Lederreparatur und Lederpflege ------------------------------------------------------------------------------------------------------------ LEDERZENTRUM GmbH Raiffeisenstraße 1, D-37124 Rosdorf Web: www.lederzentrum.de E-Mail: info@lederzentrum.de Telefon: (0551) 770 730 Telefax: (0551) 770 73 22 Vertretungsberechtigte Geschäftsführer: Vincent Bossert, Jean-Noël Rey Umsatzsteueridentifikationsnummer nach § 27 a des Umsatzsteuergesetzes: DE811984991 Registergericht: Amtsgericht Göttingen, HRB 2857
Lederzentrum - COLOURLOCK's own profile description on YouTube

Are you Lederzentrum - COLOURLOCK? Claim or remove this profile.

About Lederzentrum - COLOURLOCK

Lederzentrum - COLOURLOCK (@lederzentrum) is the official YouTube channel of COLOURLOCK, a leather care brand operated by LEDERZENTRUM GmbH in Rosdorf, Germany. The channel publishes German-language tutorials on cleaning, repairing and recoloring leather, including a 22-part online course with lessons on scratches, holes and steering wheel refinishing, along with short company clips from production, labs and customer service.

The channel has about 21,800 subscribers and roughly 6.4 million lifetime views. Median views are about 1,500 per video, with the strongest long-form course lessons reaching several thousand views. The estimated audience is German-speaking, skewing male and aged 35 and over, with many viewers likely car owners or hobby restorers. Uploads have been paused since late 2023 according to channel metrics.

The channel's own videos are brand promotion, and no third-party sponsorships were detected. Estimated sponsored rates are $150 to $250 per video, which works out to about $20 to $35 CPM against median views, compared with $10 to $30 CPM for paid ads. Leather care, car interior and repair brands targeting German-speaking buyers should book them.

Written from Lederzentrum - COLOURLOCK's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Lederzentrum - COLOURLOCK can edit or remove this page at any time.

Questions about Lederzentrum

How much does Lederzentrum - COLOURLOCK charge for a sponsored video?

Based on the channel's median of about 1,465 views, the estimated rate is $150 to $250 per video, which is $20 to $35 per 1,000 median views. These are estimates from public data, not a published rate card, and the channel has not been observed doing third-party sponsorships.

What does Lederzentrum - COLOURLOCK post about on YouTube?

The channel posts German-language leather care content, mainly repair, scratch removal, recoloring and cleaning tutorials, plus a 22-part course on refinishing car interiors. It also posts short behind-the-scenes clips from the company's production, lab and customer service teams.

How do I contact Lederzentrum - COLOURLOCK for a brand deal?

The channel lists info@lederzentrum.de and a phone number in its description. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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