Lennar Southwest Florida
Lennar Southwest Florida (@lennarswflorida) is the YouTube channel of a new home builder in the United States, showing homes, townhomes and amenity openings across Southwest Florida. The channel has about 1.2 thousand subscribers, roughly 90 median views per video and posts about once a week. Sponsored integration rate: $150 to $250 per video.
Brand-owned real estate channel reaching Southwest Florida home shoppers
- Median of 90 views per video across 316 uploads, with a 90-day cadence of 12 uploads
- Shorts make up 74% of videos, with a median length of 21 seconds
- Estimated rate of $150 to $250 per video, roughly $20 to $35 CPM for long-form work
Brand fit report
Content
- Formats
- short property walkthroughs, community announcements, amenity event recaps
- Tone
- promotional, upbeat
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 90 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- new home construction, residential real estate
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is property marketing and community event recaps with no flagged material in recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 1.2k | 90 | 12 |
Benchmark score: 21 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Ashford · 30 views
▶Jupiter · 114 views
▶You're Invited! Ticket to Paradise Amenity Showcase at Willo · 77 viewsLast three uploads, latest 1 days ago.
New Homes & Condos from $200s to $1M. Southwest Florida's leading new home builder, from Naples to Bradenton. Golf & Resort Living. Everything’s Included®. 📞877-45-LENNAR ✉️SWFlorida@Lennar.com
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About Lennar Southwest Florida
Lennar Southwest Florida (@lennarswflorida) publishes short property walkthroughs and community announcements for new homes across Southwest Florida, from Naples to Bradenton. The channel is operated by the homebuilder itself and focuses on floor plans, townhome releases and amenity openings such as resort pools and community events. Most uploads are short vertical clips, and the channel posts roughly once a week.
The audience is estimated to be home shoppers in the United States, likely in their thirties through fifties, actively comparing new-build communities in the region. Viewership is small, with about 1.2 thousand subscribers and a median of 90 views per video, so reach is limited. No independent creator sponsorships were found.
Brands in home goods, furniture, local services or financing could consider a placement here at an estimated $150 to $250 per video, which works out to roughly $20 to $35 CPM for long-form work, compared with $10 to $30 CPM for typical paid ads. It suits real estate-adjacent businesses seeking a Southwest Florida homeowner audience.
Written from Lennar Southwest Florida's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Lennar Southwest Florida can edit or remove this page at any time.
Questions about Lennar
How much does Lennar Southwest Florida charge for a sponsored video?
Based on the channel's median of 90 views and its Shorts-heavy format, the estimated rate is $150 to $250 per video. Lennar Southwest Florida has no sponsorship disclosures in its recent uploads, so this is a benchmark estimate rather than a published rate.
What does Lennar Southwest Florida post about on YouTube?
The channel posts short walkthroughs of new homes, townhome community announcements and amenity event recaps across Southwest Florida. Videos are typically under 90 seconds and show floor plans, exteriors and resort-style amenities in communities from Naples to Punta Gorda.
How do I contact Lennar Southwest Florida for a brand deal?
The channel lists a public contact email and phone number in its description. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.