Starbooked

Stichting Lezen en Schrijven

@lezenenschrijven · NL

Stichting Lezen en Schrijven (@lezenenschrijven), a Dutch literacy foundation, publishes short videos on adult literacy, volunteer tutoring and the Taalheld awards. It has about 1,240 subscribers, 456 uploads and a median of 78 views per video. Sponsored integration rate: $150 to $250 per video.

Why brands book Stichting

Dutch literacy nonprofit reaching adults who want to learn to read

  • About 1,240 subscribers and 456 uploads since 2008
  • Median of 78 views per video, with a top upload near 1,300 views
  • Campaign videos about meedoen and Uitgelezen Kans reached over 1,200 views
Best forcause and public awareness campaignsemployer and volunteer recruitment
Watch forViews are low and mostly organic, so rates should be paid for mission fit, not reach.

Brand fit report

Content

Topics, IAB taxonomy
Education60%
Society40%
Formats
campaign portraits, award profiles, webinar recordings
Tone
informative, earnest
Language
Dutch
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
1 to 3 minutes, with occasional long webinar recordings

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement1.1%
Likes and comments per view on recent videos
Audience asks abouthow to become a literacy volunteerhow to take a literacy coursewhat counts as being laaggeletterd
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
55%women
45%men
Countries
Netherlands95%
LanguagesDutch 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Content covers literacy and social inclusion, and mentions a government state secretary in a work visit video ("Werkbezoek schoonmaakbedrijf GOM Schiedam - staatssecretaris Koen Becking"), which is a mild political touchpoint.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.2k781

Benchmark score: 9 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers8 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 67 days ago.

BETER LEZEN EN SCHRIJVEN 3 miljoen mensen in Nederland hebben grote moeite met lezen, schrijven en/of rekenen. Zij zijn laaggeletterd. Stichting Lezen en Schrijven wil deze mensen helpen. Samen met u! Wilt u beter leren lezen en schrijven? Wilt u in uw organisatie aan de slag met taal? Of wilt u taalvrijwilliger worden? Neem dan eens een kijkje op onze websites. Of neem direct contact met ons op via info@lezenenschrijven.nl of 0800 023 44 44.
Stichting Lezen en Schrijven's own profile description on YouTube

Are you Stichting Lezen en Schrijven? Claim or remove this profile.

About Stichting Lezen en Schrijven

Stichting Lezen en Schrijven is a Dutch nonprofit that works to help adults with literacy, numeracy and related basic skills. Its YouTube channel, @lezenenschrijven, posts campaign portraits, Taalheld award profiles, webinar recordings and short explainers, usually in Dutch. Upload pace is slow, with 28 videos in the past year and a median of 78 views per video. Viewers are likely adults interested in volunteering or enrolling in a course, plus professionals working in education and social policy. These audience notes are estimates from the channel content.

The foundation's own website and contact details are not included in the available data, so brand work and partnerships cannot be confirmed from the channel alone. The channel shows no sponsorships or affiliate links, and the foundation's content is mission-driven rather than product-driven.

A sponsored integration would cost about $150 to $250 per video, which is at the low end of a typical $20 to $35 CPM range given the modest views. Compared with paid ads at a $10 to $30 CPM, the cost is comparable, but reach is small. This channel suits mission-aligned organizations, education brands or employers seeking to support Dutch adult literacy.

Written from Stichting Lezen en Schrijven's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Stichting Lezen en Schrijven can edit or remove this page at any time.

Questions about Stichting

How much does Stichting Lezen en Schrijven charge for a sponsored video?

Based on a median of about 78 views per video, a sponsored integration would be roughly $150 to $250 per video. The rate is computed from the channel's view data at $20 to $35 per 1,000 views, with a minimum floor. Contact details unlock on Starbooked for $0.80.

What does Stichting Lezen en Schrijven post about on YouTube?

The channel posts Dutch-language videos about adult literacy, including Taalheld award profiles, campaign videos like Uitgelezen Kans, and webinar recordings. Most videos run one to three minutes, with a few longer recorded sessions.

How do I contact Stichting Lezen en Schrijven for a brand deal?

The channel lists info@lezenenschrijven.nl and a phone line in its description. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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