Starbooked

Library and Archives Canada

@libraryarchivecanada · EN

Library and Archives Canada (@libraryarchivecanada) is a national heritage institution publishing short videos about books, archives and conservation. The channel has about 17,900 subscribers and a median of 253 views per video, with roughly 22 uploads in the past year. Sponsored integrations would be priced at $150 to $250 per video. Its most distinctive feature is ASMR-style conservation footage.

Why brands book Library

Trusted Canadian heritage channel with calm, family-safe conservation content

  • About 17,900 subscribers and 4.7 million lifetime views across 525 videos
  • Median of 253 views per video, with ASMR conservation clips reaching over 2,000 views
  • Roughly 22 uploads in the past 365 days, showing steady publishing
Best forbook care and home preservation productseducational or cultural campaigns
Watch forMedian views are low and the channel is a government institution with limited commercial appetite.

Brand fit report

Content

Topics, IAB taxonomy
Books and Literature40%
Education30%
History20%
Arts and Entertainment10%
Formats
ASMR process footage, behind-the-scenes unboxing, interview and profile videos, event recaps
Tone
informative, calm
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
1 to 8 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 30 comments
Engagement3.7%
Likes and comments per view on recent videos
Audience asks abouthow to preserve and repair old books at homehow archival materials are handled and digitizedhow to access Canadian historical records
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
55%women
45%men
Countries
🇨🇦 Canada70%
🇺🇸 United States15%
🇬🇧 United Kingdom5%
LanguagesEnglish 100%

Commercial

2%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

Sponsorship activity is minimal; the channel features its own Creator in Residence program rather than paid brand deals.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is archival, educational and government-run, with a content warning noted only for sensitive-sound ASMR footage.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube18k2536

Benchmark score: 11 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers2 / 50
Activity Uploads in the last 90 days6 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 3 days ago.

Immerse yourself in the fascinating world of Library and Archives Canada! We collect and preserve Canada’s documentary heritage for the benefit of present and future generations. Our collection contains materials, in all types of formats, from across Canada and the world of interest to Canadians. We are a source of enduring knowledge and serve as the continuing memory of the Government of Canada and its institutions. Have we caught your attention? Do you want to know more? Any questions? Don’t be shy, contact us at bac.mediassociaux-socialmedia.lac@canada.ca . It’s always a pleasure to hel
Library and Archives Canada's own profile description on YouTube

Are you Library and Archives Canada? Claim or remove this profile.

About Library and Archives Canada

Library and Archives Canada publishes short and long videos on book conservation, archival practice and Canadian history. Its catalogue includes ASMR-style footage of paper and print treatment, unboxing sessions with archivists, and Scholar Award profiles. Viewers are likely Canadians interested in heritage, estimated to skew older and English-speaking.

The channel uploads roughly 22 videos a year, with a median of about 253 views per video and 17,900 subscribers. Estimated sponsored integration pricing is $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 views, compared with the $10 to $30 typical for paid ads. Pricing is an estimate from the Starbooked rate rule, not a published rate.

Brands in book care, archival supplies or Canadian education may find the audience a precise fit. Because this is a government institution, sponsorship is unlikely and should be approached carefully.

Written from Library and Archives Canada's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Library and Archives Canada can edit or remove this page at any time.

Questions about Library

How much does Library and Archives Canada charge for a sponsored video?

Based on a median of about 253 views, Starbooked estimates a sponsored integration at $150 to $250 per video. This is a computed estimate, not a published rate, and a government institution is unlikely to accept paid sponsorship.

What does Library and Archives Canada post about on YouTube?

The channel posts book preservation tips, ASMR footage of conservation work, archivist unboxing sessions, and profiles of Scholar Award recipients. Most content focuses on Canadian heritage, history and the care of physical materials.

How do I contact Library and Archives Canada for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but this institution is not currently boosted, so direct outreach may be the more realistic route.

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