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Life is Grape in Tuscany

@lifeisgrapeintuscany · IT · EN

Rebecca and Pierre Gouttenoire, @lifeisgrapeintuscany, run a Tuscany-based channel from Italy covering wine tours, local food, villages and Tuscan property. With about 7,060 subscribers and roughly 250 median views, they post around 47 videos a year, mostly short clips. Sponsored integration rate: $150 to $250 per video.

Why brands book Life

Tuscan wine and villa content with an audience that books travel

  • Around 7,060 subscribers and 872,961 lifetime views
  • Median of about 248 views per video, so reach is modest and best for short clips
  • Active pace: 47 uploads in the last 365 days
Best forwine and food travel brandsItalian kitchenware or pantry productsregional tourism campaigns
Watch forMedian views are low; sponsored Shorts reach will be small relative to subscriber count.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink45%
Travel35%
Real Estate12%
Hobbies & Interests8%
Formats
short vertical clips, tour vlogs, property walkthroughs
Tone
warm, informative
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for most uploads, with occasional 15 to 22 minute property and tour videos

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Engagement1.6%
Likes and comments per view on recent videos
Audience asks abouthow much a Tuscan winery tour or villa stay costshow to book a private wine tour from Florencewhat the Campo Sasso renovation and property are like
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
55%women
45%men
Countries
🇺🇸 United States35%
🇬🇧 United Kingdom15%
🇦🇺 Australia10%
🇨🇦 Canada10%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
wine tourism, cheese and food retail, real estate and vacation rentals
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own businesses (Grape Tours, Formaggioteca Terroir, Campo Sasso) instead.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Wine and food content with no flagged titles; alcohol features throughout, as expected for wine tourism.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube7.1k24810

Benchmark score: 16 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days10 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 26 days ago.

We are Rebecca & Pierre Gouttenoire. We have a strong focus on local food and wine, and through our tour operator Grape Tours, we offer day tours from Florence but also multiple-day tours in other regions (www.tuscan-wine-tours.com). In 2021 we opened a cheese and wine shop called Formaggioteca Terroir which you can visit in downtown Florence, Italy (www.formaggiotecaterroir.it) - it was awarded Cheese Bar of the Year in 2023 by the italian Cheese Awards. As of 2022, we acquired an old Tuscan farmhouse in Chianti Classico called Campo Sasso, and in 2024 it is featuring on HGTV/MAX "Fixer to
Life is Grape in Tuscany's own profile description on YouTube

Are you Life is Grape in Tuscany? Claim or remove this profile.

About Life is Grape in Tuscany

Life is Grape in Tuscany is run by Rebecca and Pierre Gouttenoire, based in Italy, under the handle @lifeisgrapeintuscany. Per the channel description, they run Grape Tours, a day-tour and multi-day wine tour operator from Florence, a cheese and wine shop called Formaggioteca Terroir in Florence, and Campo Sasso, a Chianti Classico farmhouse featured on HGTV/MAX's Fixer to Fabulous Italiano.

The channel posts about 47 videos a year, mostly short vertical clips of wine tours, aperitivo and food, plus longer walkthroughs of the Campo Sasso property. The median video gets about 248 views, and the audience is estimated, not measured, to be skewed toward English-speaking travelers aged 35 and up.

Brands booking this channel will mostly reach viewers who are planning travel or property interest. At an estimated rate of $150 to $250 per video, the cost works out to a CPM well above the $10 to $30 typical for paid ads, so it suits small, targeted campaigns rather than broad reach.

Written from Life is Grape in Tuscany's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Life is Grape in Tuscany can edit or remove this page at any time.

Questions about Life

How much does Life is Grape in Tuscany charge for a sponsored video?

Based on its median views and a Shorts-heavy upload mix, the estimated rate is $150 to $250 per video. The rate is a minimum estimate from public data, not a published price list. Contact details unlock on Starbooked for $0.80.

What does Life is Grape in Tuscany post about on YouTube?

The channel covers Tuscan wine tours, Italian food and aperitivo, village visits and the Campo Sasso farmhouse renovation. Most uploads are short clips under a minute, with occasional longer tours and property walkthroughs.

How do I contact Life is Grape in Tuscany for a brand deal?

The channel description lists an email address for business inquiries. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked directly.

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