Lili TV, run by Yuhei Murata (@lilitvch), a Japan-based table tennis creator, publishes instructional table tennis videos on serves, receives and tactics. The channel has about 54,400 subscribers and a median of roughly 22,900 views per video, posting around one video a week, with many short clips. Sponsored integrations are estimated at $150 to $1,000 per video, based on the long-form rate.
Japanese table tennis coach with 54K subscribers and steady technique views
- Median of about 22,900 views per video across the recent 30 uploads
- About 50 uploads in the last 365 days, with 21 in the last 90 days
- Shorts make up about 32 percent of uploads, giving a second low-cost placement
Brand fit report
Content
- Formats
- tutorial, short-form drill clip, long-form technique analysis
- Tone
- instructional, detailed
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds for Shorts, about 12 to 25 minutes for long-form
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- table tennis facilities and club services
- Affiliate links
- No
Recent video descriptions carry an 'LiliTV official sponsor recruitment' notice and promote the creator's own table tennis gym and cafe, but no third-party sponsorship disclosures were found in the last 30 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles such as 'Ten thousand serves' style technique videos contain no concerning content; the channel is sports instruction throughout.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 82 / 100
Public rule, same for everyone. How it works.
Recent videos
▶巻き込みサーブはまず「これ」を覚えてください。全部の土台になります。 · 13k views
▶下回転の切り方を６つ紹介します。 #卓球 #lilitv #tabletennis · 37k views
▶なぜトップ選手はそこに打つのか？アジア大会を見て気づいたこと · 14k viewsLast three uploads, latest 6 days ago.
ご覧いただきありがとうございます！ レッスンや講習会のご依頼、ご相談は公式ラインよりご連絡ください！ 卓球専用インスタグラムアカウントです、是非フォローお願いします！ https://www.instagram.com/murata_takkyu 卓球専用公式ラインです、友達追加でお得な情報ゲット！ https://lin.ee/IcFNj07 【株式会社Lili】 HP：http://www.lili.co.jp/ カメラチャンネル 村田雄平 写真や動画に特化して配信していきます！ https://www.youtube.com/channel/UCPApEQXMXz0hE3jh_cZ3vjg 本格ドリップコーヒーとお酒と卓球のお店【HuBase】 Webサイトはこちら↓ http://lili-hanare.com/ 【 Lili Co., Ltd.】 HP：http://www.lili.co.jp/ Thank you for stopping by! I am a former professional table tennis player, dog lover, and Table tennis Cafe & Bar HuBase owner, Yuhei Murata a.k.a MuRaZee. More about MuRaZee https
About Lili TV
Lili TV is a Japanese table tennis channel run by Yuhei Murata, known online as MuRaZee, who is also a former professional player and a private coach. The channel posts instructional videos on serves, receives, counterattacks and match tactics, mixing short Shorts drills with longer technique breakdowns of around 12 to 25 minutes. Per the creator's website, Murata also owns Lili Co., Ltd. and the HuBase table tennis cafe and bar in Tokyo, and is a Mizuno advisory staff member.
The audience is estimated to be mostly Japanese viewers, with a majority of men, who are club players and coaching-minded hobbyists looking to improve specific skills. These figures are estimates, not platform-reported data. The channel shows no third-party sponsorships in its recent uploads, only promotion of its own gym and cafe.
Brands in table tennis equipment, apparel or coaching services who want technique-focused exposure to a Japanese audience should consider booking. Rates are estimated at $150 to $1,000 per video, which is around $20 to $35 CPM on median views, compared with typical paid ad CPMs of $10 to $30.
Written from Lili TV's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Lili TV can edit or remove this page at any time.
Questions about Lili
How much does Lili TV charge for a sponsored video?
Based on a median of about 22,900 views and the long-form rate of $20 to $35 per 1,000 views, Lili TV's estimated rate is roughly $460 to $800 per long-form video, with Shorts priced lower. Final pricing depends on the creator's current terms and the format booked.
What does Lili TV post about on YouTube?
Lili TV posts Japanese-language table tennis instruction, focused mainly on serves, receives, counterattacks and match tactics. Most recent videos are technique breakdowns, many paired with short Shorts drills. The channel is aimed at club players who want to improve specific skills.
How do I contact Lili TV for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether this profile is boosted before reaching out.
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