Lives Less Ordinary
Lives Less Ordinary, a BBC World Service production, presents true personal stories told by guests about love, survival, family and unexpected journeys. It has 243 episodes released weekly, with a median length of about 40 minutes. Estimated downloads are 20,000 to 80,000 per episode (estimated), with a rate range of $360 to $2,000 per mid-roll read.
Emotionally engaged listeners hear sponsors inside BBC World Service true stories
- Weekly BBC World Service stories with 478 Apple ratings averaging 4.7 stars
- Median episode runs about 40 minutes, leaving room for a host-read mid-roll
- Audience is global, with strong listening in the UK and United States
Brand fit report
Content
- Formats
- narrative, interview, multi-part story
- Tone
- emotional, reflective
- Language
- English
- Production
- Studio production
- Typical length
- 35 to 45 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed
Suitability GARM Brand Safety Floor + Suitability
Episodes such as 'I was kidnapped by North Korea' and 'Could a sitcom save a man from death row?' deal with kidnapping, violence and crime, so the show is not fully family friendly.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.bbc.co.uk/programmes/p02s5rx7 |
| Apple Podcasts | podcasts.apple.com/podcast/id333469871 |
| RSS feed | podcasts.files.bbci.co.uk/p02s5rx7.rss |
Benchmark score: 90 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Why didn't they tell me I was black? Part 1 | 2026-10-12 | 40 min |
| Forget Cool Runnings: Inside the real Jamaican bobsled team | 2026-10-05 | 40 min |
| My mother made me ill for years until a doctor unmasked her | 2026-09-28 | 41 min |
| America’s most wanted: my family on the run, part 2 | 2026-09-21 | 32 min |
| America’s most wanted: my family on the run, part 1 | 2026-09-14 | 36 min |
| Love Stories: Told by you | 2026-09-07 | 50 min |
Last six episodes from the show's feed, latest 7 days ago, a new one about every 7 days.
Introducing a new season of five remarkable true stories in which love rises above prejudice, waits decades, crosses oceans and survives war. From India to Italy, Syria to the Bahamas, and the UK to the US, these are unforgettable stories that reveal how love can survive against the odds, heal old wounds and transform lives forever. Lives Less Ordinary is a podcast from the BBC World Service that…
About Lives Less Ordinary
Lives Less Ordinary is a BBC World Service podcast that presents true personal stories told by guests from around the world. Stories cover love across prejudice, survival, family secrets and unexpected journeys, and the show has released 243 episodes on a weekly schedule, with a median episode length of about 40 minutes. The feed and the BBC programme page describe the format, and Apple Podcasts lists 478 ratings with a 4.7 average.
The audience is estimated, not published: a show of this size typically reaches an estimated 20,000 to 80,000 downloads per episode. Listeners are likely to be spread across the United Kingdom and the United States, with a broad adult skew. No sponsors appear in the feed, so a host-read mid-roll would be a new format for this show, and the estimated rate range is $360 to $2,000 per episode.
This show suits brands seeking a thoughtful, emotionally engaged audience, particularly in travel, financial services and brand awareness campaigns. Its BBC editorial standards and serious subject matter call for careful, low-pressure creative.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Lives Less Ordinary can edit or remove this page at any time.
Questions about Lives Less Ordinary
How much does Lives Less Ordinary charge for a podcast sponsorship?
Starbooked estimates a mid-roll host-read at $18 to $25 per 1,000 estimated downloads, which gives roughly $360 to $2,000 per episode based on an estimated 20,000 to 80,000 downloads. Actual pricing depends on the show's own terms.
What is Lives Less Ordinary about?
Lives Less Ordinary is a BBC World Service podcast of true personal stories told by guests, covering love, survival, family and unexpected journeys. It releases new episodes weekly and has 243 episodes in total.
How do I contact Lives Less Ordinary about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.
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