Loto-Québec (@lotoquebec), a Canadian state-owned gaming corporation in Quebec, posts corporate, employer-branding and event content on YouTube. The channel has about 5,400 subscribers, 232 uploads and a median of 349 views per video, uploading roughly ten times a year. Sponsored integrations are not seen; no rate is applicable for brand deals at this scale.
Corporate gaming channel reaching Quebec audiences around sports and events
- Median of 349 views per video across 232 uploads
- Recent sports-focused video reached 362,139 views
- Ten uploads in the last 365 days
Brand fit report
Content
- Formats
- corporate videos, employer-branding profiles, short explainers
- Tone
- informative, promotional
- Language
- French
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 2 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Gambling content and an 18+ age notice in the channel description make this unsuitable for children's audiences, though content is not explicit.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 5.4k | 349 | 1 |
Benchmark score: 10 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Ce qu'on aime du sport · 362k views
▶Théo | Jeux | Loto-Québec · 392 views
▶Patricia | Communication et marketing | Loto-Québec · 201 viewsLast three uploads, latest 18 days ago.
Bienvenue sur la chaîne officielle de Loto-Québec! Loto-Québec est une société d'État commerciale qui gère les activités liées aux jeux de hasard et d'argent de façon efficiente et responsable, tout en proposant un divertissement de choix aux Québécois. Notre offre : loteries, casinos, loterie vidéo, salons de jeux, Kinzo, bingo et jeu en ligne. Abonnez-vous pour rester à l'affut des dernières nouvelles concernant notre entreprise, nos activités et nos contributions. #lotoquebec #nosgagnants #momentsfestifs 18 ans et + Besoin d'aide? Communiquez avec Jeu : aide et référence au 1 800 461-
About Loto-Québec
Loto-Québec's YouTube channel, run under the handle @lotoquebec, publishes corporate content, employee profiles and event recaps in French. Most videos are short, around one minute, with a mid-level production style. Viewers are estimated to be mostly Quebec adults; this is an estimate based on language and channel topics.
The channel has about 5,400 subscribers and a median of 349 views per video, with occasional spikes such as a sports-themed video that reached over 360,000 views. Uploads are infrequent, roughly ten per year. No sponsored integrations were detected. Any brand deal would be priced at $20 to $35 per 1,000 median views, which works out to roughly $10 per video; comparable paid ads run at a $10 to $30 CPM.
This channel suits regional employer branding and Quebec event promotion rather than general consumer campaigns, given the gambling context and 18+ restriction.
Written from Loto-Québec's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Loto-Québec can edit or remove this page at any time.
Questions about Loto-Québec
How much does Loto-Québec charge for a sponsored video?
Based on the channel's median of 349 views, the rate rule gives roughly $150 to $250 per video, the minimum floor for this size. The channel shows no sponsored integrations so far, so this is an estimate only.
What does Loto-Québec post about on YouTube?
The channel posts corporate content in French, including employee profile videos, event sponsorship recaps, and occasional explainers about how lottery and casino games work. Most videos are under two minutes.
How do I contact Loto-Québec for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so check the profile for availability before reaching out.
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