Starbooked

Lucinda Strafford

@lucindastrafford · GB · EN

Lucinda Strafford (@lucindastrafford), a UK creator based in GB, posts vlogs, beauty, travel and home renovation content. Her channel has about 78,600 subscribers and a median of roughly 53,700 views per video, uploading about 25 videos a year. Sponsored integrations start at around $1,100 per video.

Why brands book Lucinda

UK lifestyle creator with a 1.16 million view Kerastase sponsored clip

  • Median of about 53,700 views per long-form video across the last 30 uploads
  • Recent #AD beauty clips show brand interest in makeup and haircare categories
  • Roughly 25 uploads in the last 365 days keeps a steady publishing rhythm
Best forbeauty and haircare launchesUK home and interiors product campaigns
Watch forEngagement is modest at about 1 percent, and median views dropped sharply on her two most recent Shorts.

Brand fit report

Content

Topics, IAB taxonomy
Lifestyle55%
Beauty25%
Travel12%
Home & Garden8%
Formats
long-form vlog, GRWM tutorial, sponsored short-form clip, Q&A
Tone
upbeat, personal
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
25 to 50 minutes for vlogs, under 60 seconds for Shorts

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Engagement1.0%
Likes and comments per view on recent videos
Audience asks aboutwhere a featured trip or hotel was and how to book itwhich makeup or hair products are used and where to buy themhow the home renovation is progressing
Age
30%18-24
45%25-34
18%35-44
7%45+
Gender
80%women
20%men
Countries
🇬🇧 United Kingdom55%
🇺🇸 United States12%
🇦🇺 Australia6%
LanguagesEnglish 100%

Commercial

20%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
L'Oreal ParisGarnierKerastase UK
Categories promoted
makeup, skincare, haircare, travel
Affiliate links
Yes

Short #AD clip for @OfficialLOrealParis in the last 30 videos, and a 2026 Kerastase UK #AD clip that drew 1,158,140 views.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions cover dating updates, travel and renovation with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube79k54k11

Benchmark score: 77 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days11 / 30
Reach Followers on the main platform16 / 20

Recent videos

▶SPILLING THE TEA WHILE I GET READY… 👀🍂 · 7.3k views▶THE TRIP OF A LIFETIME! 🇦🇪✨ | Abu Dhabi Vlog · 30k views▶HOW DID I END UP HERE?! 👀🏈 | London Vlog · 26k views

Last three uploads, latest today.

Hey angels! Welcome to my channel 💕 Expect lots of vlogs, makeup and beauty, travel content, home renovation updates and all the behind-the-scenes of my everyday life. I can’t wait to share more with you! 🫶 Subscribe if you like what you see, it helps so much! Lucinda xx Business enquiries: lucinda@offlimitsgroup.com Instagram: @lucindastrafford TikTok: @lucinda Snapchat: @lucindastraf
Lucinda Strafford's own profile description on YouTube

Are you Lucinda Strafford? Claim or remove this profile.

About Lucinda Strafford

Lucinda Strafford (@lucindastrafford) is a UK-based YouTube creator who posts vlogs, beauty and makeup content, travel and home renovation updates. Her channel has about 78,600 subscribers and typically uploads around two videos a month, with long vlogs running 25 to 50 minutes and shorter sponsored clips for beauty brands.

The audience appears to be mostly UK women aged 18 to 34, based on estimates from the channel's content and topics rather than verified demographics. Viewers come for her personal updates, travel and makeup routines, and watch her first home renovation as it unfolds.

Brands in beauty and haircare, including L'Oreal Paris, Garnier and Kerastase UK, have worked with her in the past. Her sponsored integrations are estimated at $1,100 to $1,900 per video, which works out to roughly $20 to $35 CPM versus $10 to $30 typical for paid ads, so she suits brands that want a personal, trust-based endorsement.

Written from Lucinda Strafford's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Lucinda Strafford can edit or remove this page at any time.

Questions about Lucinda

How much does Lucinda Strafford charge for a sponsored video?

Based on her median long-form views, a sponsored integration is estimated at $1,100 to $1,900 per video. This is a range estimate from channel metrics, not a published rate card, so confirm current pricing directly with her.

What does Lucinda Strafford post about on YouTube?

She posts lifestyle vlogs, beauty and makeup tutorials, travel content from UK and international trips, and updates on renovating her first home. Her content is personal and day-to-day, with long vlogs and occasional short sponsored clips.

How do I contact Lucinda Strafford for a brand deal?

Her business email is listed on her channel. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked directly.

Similar creators

YouTube and other creators in lifestyle vlog, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
ウエンティービー【ウエンツ瑛士】@wentz_tv · JP
japanese celebrity vlogfood and cafe reviews82k24k$470–83082
西山茉希の#俺流チャンネル@maki.nshiyama50 · JP
japanese cookinglifestyle vlog61k22k$440–77081
Rony Ron@ronyron · US
motivational shortsbeauty and skincare2k1.2k$150–25080
Jess Harris@jessicamoonharris
lifestyle vloglondon life25k21k$420–73074
TJ Talks Scents@tjtalksscents · GB
fragrance reviewsniche perfume45k11k$230–40071
武田真治のSHINJI TAKEDA@shinjitakeda1558 · JP
fitness trainingmotorcycle touring51k23k$450–79062