Starbooked

MachinesUsed (@machinesused) is a US dealer of used metalworking machinery based in Plymouth, Minnesota, run by a team listed on its website. The channel has about 4,130 subscribers and 2.4 million total views, with a median of 41 views per video. It uploads roughly 50 machine listings a year, often daily. Sponsored integrations would run $150 to $250 per video at this view level.

Why brands book MachinesUsed

Reach working machinists and shop buyers at the point of purchase

  • About 50 uploads a year keeps new machine listings in front of viewers.
  • Auction lot videos show live pricing and closing dates for active bidders.
  • Median 41 views per video, so pitch a dedicated sponsorship rather than a wide reach buy.
Best forindustrial tooling suppliersmachine financing or insuranceshop software or parts vendors
Watch forAudience is niche and reach per video is small; results depend on buyer intent, not views.

Brand fit report

Content

Topics, IAB taxonomy
Business70%
Hobbies & Interests30%
Formats
equipment walkthrough listings, auction lot showcases
Tone
informational, matter-of-fact
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
1 to 2 minutes

Audience

Commercial intent85/100
Comments asking for links, prices or where to buy
Sentiment50/100
Estimated from titles, descriptions and engagement
Engagement0.3%
Likes and comments per view on recent videos
Audience asks aboutwhat is the price of this machinewhat are the specs and tooling includedhow do I bid in an online auction
Age
5%18-24
20%25-34
30%35-44
45%45+
Gender
15%women
85%men
Countries
🇺🇸 United States85%
🇨🇦 Canada5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Industrial equipment listings with neutral titles and no flagged content in recent videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube4.1k4150

Benchmark score: 32 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 1 days ago.

We are a Dealer of Quality Used Machines and Tools. Buy | Sell | Online Auctions We have an inventory of late-model metalworking machinery and fabricating equipment. New items are added to our inventory frequently; visit our website to see the latest equipment. We host Online Auctions for Multiple Shops to singular Facilities. For upcoming or current auctions: https://www.machinesused.com/auction/ Interested in a machine or an upcoming Auction? Contact us at sales@machinesused.com or 763-745-1166 To view our inventory visit: https://www.machinesused.com/inventory
MachinesUsed's own profile description on YouTube

Are you MachinesUsed? Claim or remove this profile.

About MachinesUsed

MachinesUsed is a Plymouth, Minnesota dealer of used metalworking machinery, publishing short listing videos for CNC mills, lathes, grinders and EDMs. Most uploads are one- to two-minute walkthroughs of individual machines or auction lots, posted on a near-daily pace tied to its inventory and online auctions.

The audience is likely made up of shop owners, machinists, and equipment buyers who track auction closing dates, based on the content. Viewer counts are small, with a median of about 41 views per video. The channel information shows its own website as the business behind the videos.

Brands in industrial tooling, machine financing, or shop software can book the channel for a dedicated integration at $150 to $250 per video. At that rate the CPM is roughly $3,660 per 1,000 views on median reach, far above the $10 to $30 typical for paid ads, so it suits targeted buyer audiences rather than broad awareness.

Written from MachinesUsed's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. MachinesUsed can edit or remove this page at any time.

Questions about MachinesUsed

How much does MachinesUsed charge for a sponsored video?

Based on its median of 41 views, a sponsored integration would be priced at a $150 to $250 minimum per video. The channel is small, so rates are set by the fixed minimum rather than the view-based formula.

What does MachinesUsed post about on YouTube?

MachinesUsed posts short listing videos of used CNC mills, lathes, grinders and EDMs from its Minnesota inventory and online auctions. Each video highlights a single machine's specs, tooling and price or lot details.

How do I contact MachinesUsed for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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