Starbooked

MACIF

@macifassurances · FR · FR

MACIF (@macifassurances), a French mutual insurer run as a corporate channel, posts about 50 videos a year with about 12,100 subscribers and a median of 38 views per video. Its content covers business risk podcasts, brand campaigns and intergenerational stories. Rate range is $150 to $250 per video under the floor rule.

Why brands book MACIF

Corporate French insurer channel reaching freelancers and small business owners

  • Median of 38 views per video, with the top brand campaign films reaching 300,000 views
  • About 50 uploads in the last 365 days, mostly short business risk explainers
  • Rate range of $150 to $250 per video, which is roughly $0.76 to $1.33 CPM at 38 median views
Best forB2B awareness campaignsinsurance or banking product launches
Watch forThis is a corporate brand channel, so creator-style sponsorship may not fit and most views are low.

Brand fit report

Content

Topics, IAB taxonomy
Business60%
Charity and Philanthropy25%
Personal Finance15%
Formats
podcast episodes, short explainer videos, brand campaign films
Tone
informative, reassuring
Language
French
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
3 to 9 minutes

Audience

Commercial intent40/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Engagement0.0%
Likes and comments per view on recent videos
Audience asks aboutwhich insurance guarantees a self-employed professional needshow business sale taxation workshow to protect data and equipment as a freelancer
Age
null%18-24
null%25-34
null%35-44
null%45+
Gender
null%women
null%men
Countries
🇫🇷 Francenull%
LanguagesFrench 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
insurance, banking, mutual health cover
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel is the brand's own corporate account.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover business insurance, company sales and intergenerational projects with no sensitive content flagged.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube12k3835
Instagram–––
TikTok–––

Benchmark score: 33 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers0 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 22 days ago.

👉 Abonnez-vous à notre chaîne pour ne pas rater nos prochaines vidéos : https://youtube.com/@MacifAssurances 🔍 Qui sommes-nous ? Assureur mutualiste #LaMacifCestVous, la Macif accompagne ses 5,8 millions de sociétaires et adhérents et les protège à chaque étape de la vie : assurance, mutuelle santé, banque, crédit épargne. 👍 Rejoignez-nous sur nos différents sites et réseaux sociaux : Site Internet : https://www.macif.fr/assurance/particuliers Facebook : https://www.facebook.com/MacifAssurances/ LinkedIn : https://www.linkedin.com/company/macif Instagram : https://www.instagram.com/macifass
MACIF's own profile description on YouTube

Are you MACIF? Claim or remove this profile.

About MACIF

MACIF (@macifassurances) is the YouTube channel of the French mutual insurer Macif, with about 12,100 subscribers and 640 videos. The channel posts business risk podcasts for freelancers and company owners, short explainers on professional insurance, business sale guidance, and brand and intergenerational campaign films. Videos are mostly in French and run from about 1 to 9 minutes.

Median views are 38 per video, but a handful of short explainers and brand films reach 90,000 to 340,000 views, so the audience is best described as uneven. Audience demographics are not available from the data, so the viewer profile is an estimate and should be treated with caution. The channel is run by the brand, not an independent creator.

At the rule-based rate of $150 to $250 per video, the cost works out to roughly $0.76 to $1.33 CPM at the median, well below the $10 paid-ad CPM benchmark on views alone. Brands targeting French small business owners may find the channel useful, but it is better suited to awareness pieces than to creator-style integrations.

Written from MACIF's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. MACIF can edit or remove this page at any time.

Questions about MACIF

How much does MACIF charge for a sponsored video?

Based on its median of 38 views and its long-form format, the rule-based range is $150 to $250 per video. This is a corporate channel, so pricing for brand content is best confirmed directly with the company.

What does MACIF post about on YouTube?

MACIF posts French-language business risk podcasts, short explainers on professional insurance for freelancers and small business owners, company sale guidance, and brand and intergenerational campaign films. Most uploads are business-focused and run from about 1 to 9 minutes.

How do I contact MACIF for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but this is a corporate brand account, so partnership requests may need to go through the company's official channels.

Similar creators

YouTube and other creators in business insurance, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
insurance industrybusiness insurance2.3k1.8k$150–25050