Starbooked

Dave Frampton (@majicdave) is a New Zealand indie game developer who, according to his website, made The Blockheads and now builds the colony sim Sapiens. The channel has about 34,000 subscribers and a median of roughly 20,000 views, with no uploads in over two years. Estimated rate is $400 to $700 per sponsored video. His seven-year making-of video reached 633,000 views.

Why brands book Dave

Solo developer with a loyal devlog audience and a 633,000-view retrospective

  • Median of about 20,000 views per video on a channel of 34,100 subscribers.
  • Engagement is strong, with a 3.3% like rate and 0.3% comment rate across recent videos.
  • Estimated rate of $400 to $700 per video, a $20 to $35 CPM, for a game-focused audience.
Best forindie game toolsgame engines and assetsPC gaming hardware
Watch forNo uploads in over two years, and past videos promote only his own game, so current availability is uncertain.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming70%
Technology & Computing30%
Formats
devlogs, game trailers, development retrospectives
Tone
candid, technical
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
12 to 25 minutes

Audience

Commercial intent55/100
Comments asking for links, prices or where to buy
Sentiment90/100
Estimated from titles, descriptions and engagement
Engagement3.6%
Likes and comments per view on recent videos
Audience asks aboutSapiens release and update datesmultiplayer and modding featureshow the game was built solo
Age
22%18-24
38%25-34
25%35-44
15%45+
Gender
12%women
88%men
Countries
🇺🇸 United States35%
🇬🇧 United Kingdom10%
🇩🇪 Germany8%
LanguagesEnglish 92%Other 8%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
indie games
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; descriptions such as 'Wishlist now on Steam' promote his own game Sapiens.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles like 'Wind Storms - Sapiens Devlog 62' show clean development content with no flagged themes.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube34k20k0
X–––

Benchmark score: 57 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform7 / 20

Recent videos

Last three uploads, latest 830 days ago.

Dave has been making games for nearly 20 years, with the success of each major release funding the development of the next. The early days of the iOS App Store jump started his indie game development career, with Chopper and Chopper 2 being huge hits. The Blockheads was another massive success, with over 20 million downloads. Based in Hawkes Bay, New Zealand, Dave has a passion for creating living, breathing worlds, with a focus on interactivity and creative play. He has combined this passion with many years of experience to create his debut PC title and culmination of his career - Sapiens. D
Dave Frampton (majicDave)'s own profile description on YouTube

Are you Dave Frampton (majicDave)? Claim or remove this profile.

About Dave Frampton (majicDave)

Dave Frampton (@majicdave) is a solo indie game developer based in Hawkes Bay, New Zealand, according to his website Majic Jungle. The site credits him with the mobile hits Chopper and The Blockheads, and he now develops the colony sim Sapiens. His channel has about 34,100 subscribers and 89 videos, mostly numbered devlogs of 12 to 25 minutes, plus trailers and a seven-year making-of film that reached 633,000 views.

Median views are about 20,000. The last upload was over two years ago, so activity should be confirmed. Viewers are likely strategy and simulation game fans and aspiring developers; these audience figures are estimates.

No sponsor disclosures were found. Using the Starbooked rate rule of $20 to $35 per 1,000 median views, a sponsored video is estimated at $400 to $700. That is a $20 to $35 CPM, versus $10 to $30 for typical paid ads. It suits developer tools and gaming products.

Written from Dave Frampton (majicDave)'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Dave Frampton (majicDave) can edit or remove this page at any time.

Questions about Dave

How much does Dave Frampton charge for a sponsored video?

At a median of about 20,000 views and the $20 to $35 per 1,000 views rule, the estimate is $400 to $700 per video. Actual terms depend on his current availability.

What does Dave Frampton post about on YouTube?

He posts devlogs, trailers and retrospectives about building Sapiens, a primitive civilization colony sim, covering terrain, AI, multiplayer, animation and modding, along with his experience as a solo indie developer.

How do I contact Dave Frampton for a brand deal?

His website lists developer@majicjungle.com and press@majicjungle.com. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked. He has not uploaded in over two years.

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